2011
DOI: 10.1002/pts.951
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Consumer Demand for Information Accessible Through Automatic Identification

Abstract: Packages are expected to carry ever more information in a limited space. One solution to this problem is automatic identification, i.e. adding elements to the package that can be linked to electronic information systems. The aim of this study was to find the best way to produce additional business for the value chain of packages via existing technologies for automatic identification. Automatic identification can give benefits in the form of cost savings, new business opportunities, additional value to existing… Show more

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Cited by 11 publications
(25 citation statements)
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“…In modern days, packages contain more information in a limited space via addition of elements to the package that can be connected to electronic information devices (automatic identification). Automatic identification can aid producers, distributers, retailers, and users in the form of cost and energy savings, new business opportunities, and improved consumer lifestyles . A barcode is a device that works on the principle of optical machine‐readable pictogram attached to an object for automatic identification of the products.…”
Section: Barcodesmentioning
confidence: 99%
See 1 more Smart Citation
“…In modern days, packages contain more information in a limited space via addition of elements to the package that can be connected to electronic information devices (automatic identification). Automatic identification can aid producers, distributers, retailers, and users in the form of cost and energy savings, new business opportunities, and improved consumer lifestyles . A barcode is a device that works on the principle of optical machine‐readable pictogram attached to an object for automatic identification of the products.…”
Section: Barcodesmentioning
confidence: 99%
“…Automatic identification can aid producers, distributers, retailers, and users in the form of cost and energy savings, new business opportunities, and improved consumer lifestyles. 187 The 2-D barcode is a smart-phone recognizable internet-based SP system that has been designed with lines, graphics, and characters, which are used to decode information such as product origin, manufacturing date, nutritional information, serial number, expiry date, or batch/lot number. The smart phone system uses barcode to track inventory via a scanner that is synchronized to a database.…”
Section: Barcodesmentioning
confidence: 99%
“…Increasingly packaging is required to also engage consumers via automatic identification systems and drive links to social networking and infotainment websites to develop an emotional connection with the consumer (Lindqvist et al, 2012). Retailers are the only sector in the supply chain where packaging interacts directly with the consumer, therefore deciding which products will be offered and in which format has a critical influence in the development of environmentally friendly packaging.…”
Section: Introductionmentioning
confidence: 99%
“… analysed the effects that have to be considered before applying the RFID system on packaging, and Lindqvist et al . aimed to find the best way to produce additional business for the value chain of packages as a communication medium, via existing technologies for automatic identification (i.e. the integration of printed and electronic media).…”
Section: Introductionmentioning
confidence: 99%