Corporate Leadership Strategy Management Based on Entropy Coupling Algorithm

Abstract

With the continued economic downturn, coupled with the slowdown of domestic economic development and fierce market competition, the development of small and medium-sized enterprises has become more and more difficult. Because the financial background and operating strength of small and medium-sized enterprises are far inferior to large-scale enterprises, coupled with the influence of global economic integration, many small and medium-sized enterprises have gradually closed down. Therefore, exploring the entropy coupling algorithm is of great significance to the role of corporate leadership strategy management. This paper studies the coupling conditions and coupling process of corporate strategy and business model, builds a new coupling model, and goes deep into the coupling model to study the cooperation mechanism between its internal modules and initially builds the company to break through the two major dilemmas at the same time. This paper uses entropy theory to evaluate corporate leadership strategy, constructs an evaluation index system based on entropy, determines the weight of each index, and calculates the entropy value. This paper uses the alpha coefficient to test the reliability of the questionnaire. The value range of α coefficient is [0, 1], and different values represent different reliability. Large enterprises as a whole are mostly in the highly coupled (41.80%) and moderately coupled (27.34%) stages; medium-sized enterprises as a whole are mostly in the highly coupled (39.50%) and moderately coupled (31.50%) stages; small enterprises as a whole are mostly in the moderately coupled (39.50%) and moderately coupled (40.72%), low coupling (33.20%), and high coupling (25.9%) stages; microenterprises as a whole are mostly in the low coupling (43.70%), moderate coupling (36.41%), and high coupling (30.51%) stages. The results show that the entropy coupling algorithm can improve the deficiencies in the leadership strategy and provide a practical and reliable path for carrying out leadership development projects.

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