Corporate social responsibility programs choice and costs assessment in the airline industry—A hybrid model

Tsai, Wen Hsien; Hsu, Jui Ling

doi:10.1016/j.jairtraman.2008.04.003

Cited by 85 publications

(46 citation statements)

References 12 publications

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“…First, customer satisfaction is an important mediating construct affecting behavioral intention to use, and this should be considered in the provision of airline services. Second, the findings of the current study show that the in-flight service quality and CSR efforts of airline service providers are positively and directly related to customer satisfaction [14,80]. These findings are consistent with the results of previous studies on CSR and service quality [28,[81][82][83][84].…”

Section: Discussionsupporting

confidence: 92%

Determinants of Behavioral Intention to Use South Korean Airline Services: Effects of Service Quality and Corporate Social Responsibility

et al. 2015

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Since the introduction of corporate social responsibility (CSR), it has become an important duty of companies and organizations. In addition, academic and industry researchers have attempted to explore the effects of corporate social responsibility on firm performance. To this end, this study examined how corporate social responsibility and service quality are notably associated with customer satisfaction and behavioral intention to use by employing a structural equation modeling method. A research model with nine constructs was introduced and the findings revealed that economic, social, and environmental responsibility, as well as in-flight service quality, significantly determined customer satisfaction, while there were notable connections between customer satisfaction and behavioral intention to use. However, service quality at airports did not have a significant effect on satisfaction. The practical and theoretical implications of the current study are discussed. OPEN ACCESSSustainability 2015, 7 12107

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Section: Discussionsupporting

confidence: 92%

Determinants of Behavioral Intention to Use South Korean Airline Services: Effects of Service Quality and Corporate Social Responsibility

et al. 2015

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“…Finally, r and c are calculated for the degree of influence, and r + c and r − c are calculated to draw the influence map of the total relationship. According to Tsai and Hsu [18], Hsu et al [38] and Tzeng et al [40], the DEMATEL method can be summarized in the following steps.…”

Section: Methodsmentioning

confidence: 99%

“…The reasons for this include the industry's contributions to climate change and the fact that airlines have several characteristics similar to those of manufacturing industries: intense regulation, high entry barriers, high capital costs, and tendencies toward oligopolies [25]. At present, studies on the CSR of the airline industry is more focused on cost assessment [18], benefits quantitative assessment [3,26,27], CSR motivations [25] and CSR reporting [28,29], but less on CSR strategic factors.…”

Section: Csr In the Airline Industrymentioning

confidence: 99%

“…This research applied the Decision-Making Trial and Evaluation Laboratory (DEMATEL) method to deal with causal relationships among the evaluation criteria in the CSR strategy of the airline industry. The DEMATEL method has been successfully applied in many situations, such as airline green supply chain selection, risk assessment, and CSR problems [12][13][14][15][16][17][18][19]. The result of the DEMATEL method is a visual map that includes the relation of the criteria and the relative importance within the evaluation hierarchy.…”

Section: Introductionmentioning

confidence: 99%

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Identifying Strategic Factors of the Implantation CSR in the Airline Industry: The Case of Asia-Pacific Airlines

et al. 2015

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Sustainable development has always been the objective of many fields, including the tourism and transportation sector. However, a major part of this sector, the airline industry, deals with many negative impacts, such as air pollution, noise, CO2 emission, and labor practice. Corporate social responsibility (CSR) is a strategic business activity that can enhance the sustainability of the airline industry. The results of the Dow Jones Sustainability Indices (DJSI) reveal that airlines of Western countries exhibit a more remarkable CSR performance than Asia-Pacific airlines, suggesting that the CSR programs of Asia-Pacific airlines need improvement. By constructing an evaluation hierarchy and applying the decision-making trial and evaluation laboratory (DEMATEL) method, this study found that the key strategic factors in the airline industry's implementation of CSR include corporate governance, risk and crisis management, brand management, and product responsibility (safety).

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“…This method has been widely used over the past years and applied in various fields [13,[29][30][31][32][33][34][35][36][37][38]. In its original version, the DEMATEL method can be summa-rized as follows [36]:…”

Section: Dematel Dematel Methods Was Initiated By the Battelle Memoriamentioning

confidence: 99%

Towards a System Dynamics Modeling Method Based on Dematel

Chaker¹,

Manouar²,

Idrissi³

2015

IJCSIT

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Corporate social responsibility programs choice and costs assessment in the airline industry—A hybrid model

Cited by 85 publications

References 12 publications

Determinants of Behavioral Intention to Use South Korean Airline Services: Effects of Service Quality and Corporate Social Responsibility

Determinants of Behavioral Intention to Use South Korean Airline Services: Effects of Service Quality and Corporate Social Responsibility

Identifying Strategic Factors of the Implantation CSR in the Airline Industry: The Case of Asia-Pacific Airlines

Towards a System Dynamics Modeling Method Based on Dematel

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