2021
DOI: 10.3846/jbem.2021.14677
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Customer Concentration and Exploratory Innovation: The Mediating Effect of Perceived Performance-Reducing Threats

Abstract: A great deal of research attention has been devoted to studying the effects of customer concentration on firm strategic acts. Scholars have also investigated the relationship between customer concentration and firm innovation, but concluded inconsistent findings of such relationship. Furthermore, the underlying mechanism remains unclear. To address these concerns, this study decouples exploratory innovation from firm innovation and introduce performance-reducing threats perceived by the executives as the media… Show more

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Cited by 5 publications
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