Customer-led mobility: A research agenda for Mobility-as-a-Service (MaaS) enablement

Casady, Carter B.

doi:10.1016/j.cstp.2020.10.009

Cited by 26 publications

(5 citation statements)

References 30 publications

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“…As mentioned in Section 1, some authors have already explored the potential implications of MaaS on the different SC dimensions. Studies on MaaS and governance, e.g., [3,20,21,34,74], mainly focus on the different actors involved in the mobility scenario and their roles and responsibilities, as well as on the legislative strategies required to align the new model with urban sustainability goals. Research on MaaS and the economy, e.g., [16,30,31,33,75], deals with the design of an innovative business model based on "travel packages" or "bundles".…”

Section: Maas and The Sc Dimensionsmentioning

confidence: 99%

MaaS Implications in the Smart City: A Multi-Stakeholder Approach

2023

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Cities worldwide are calling for smart mobility strategies to tackle the negative externalities of their transport networks. Mobility as a Service (MaaS) is expected to introduce a new mobility model that promotes smarter and more sustainable urban futures. Given the novelty of the concept, this paper explores the implications that might arise from the implementation of MaaS in today’s metropolises in relation to the six dimensions of smart cities: smart governance, smart economy, smart mobility, smart environment, smart people, and smart living. To this end, 42 semi-structured interviews with MaaS stakeholders were conducted in Madrid (Spain). Thematic analysis identified a set of 35 urban implications. The success of MaaS requires more than the mere deployment of technologies and must be supported by the reorganisation of institutional structures, the reform of the regulatory scenario, the stimulation of innovation-based entrepreneurship, the promotion of environmental awareness, the encouragement of cultural transition, and the consideration of the public sphere. Overall, valuable insights are identified for policymakers when designing MaaS. Assessment of multiple stakeholders’ perspectives enables a holistic understanding of these strategies and thus maximises their potential to address the limitations of our complex mobility systems in meeting urban sustainability goals.

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Section: Maas and The Sc Dimensionsmentioning

confidence: 99%

MaaS Implications in the Smart City: A Multi-Stakeholder Approach

2023

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“…Effective information and awareness campaigns could contribute to improve the level of maturity of MaaS initiatives, especially when it comes to support users' propensity towards them and to overcome initial barriers and suspicion towards innovative mobility schemes [4,42,43]. This is part of the "integration of information", a requirement to foster MaaS societal goals, as recommended by [30].…”

Section: Discussionmentioning

confidence: 99%

Assessing the Feasibility of MaaS: A Contribution from Three Italian Case Studies

et al. 2022

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Making all types of public and private transport services available to users through a single and integrated digital platform is the new urban mobility paradigm called Mobility as a Service (MaaS). This scheme allows both a more sustainable urban transportation system and a more efficient transport service for users. For MaaS to be successful, its implementation should adapt to the specific features of the location covered by the service. The city maturity level has to be considered in terms of multimodality, infrastructures, regulations, user goals, and user willingness to use and pay for MaaS services. This paper discusses and analyses the results of a survey on MaaS conducted in three Italian metropolitan areas: Turin, Rome, and Genoa, which have very different and specific characteristics. The comparative analysis enables the definition of drivers, obstacles, and requisites for MaaS implementation to be successful. When it comes to cities with conservative mobility policies or cities that are new to MaaS experiences, resistance to adoption of the service might occur. The results of the research discussed in this paper can be a useful resource to enable decision makers to develop more effective and efficient transportation policies.

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“…There are different levels of integration [25], and this has led to the (simultaneous) development of a topology model [8] and a taxonomy model [12]. The main similarity between these two models is that the different levels are defined in terms of "integration".…”

Section: Levels Of Integrationmentioning

confidence: 99%

Mobility as a Service and Public Transport: A Rapid Literature Review and the Case of Moovit

Santos

Николаев

2021

Sustainability

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Mobility as a Service (MaaS) is often proposed as a tool for achieving sustainable mobility and, in particular, increasing the share of public transport trips in cities. In this paper we conduct a rapid review of the literature on MaaS and, using Moovit as a case study, we explore the association between the popularity of searches in Google using the term “Moovit” and the share of workers that commute by public transport. The exercise focuses on metropolitan areas in the United States over the period 2010 to 2019. We find a positive correlation, and we speculate that metropolitan areas with pre-existing higher shares of workers commuting by public transport tend to be metropolitan areas where use of Moovit is more likely.

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Customer-led mobility: A research agenda for Mobility-as-a-Service (MaaS) enablement

Cited by 26 publications

References 30 publications

MaaS Implications in the Smart City: A Multi-Stakeholder Approach

MaaS Implications in the Smart City: A Multi-Stakeholder Approach

Assessing the Feasibility of MaaS: A Contribution from Three Italian Case Studies

Mobility as a Service and Public Transport: A Rapid Literature Review and the Case of Moovit

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