Developing tourism eco-friendly model in Thai-Chinese cultural community at Bang Luang community, Nakhon Pathom Province, Thailand

Abstract

The research aims are to analyze the tourism potential; find out the tourism pattern and activity; develop alternative tourism route and create travel package for eco-tourism promotion. The research used both qualitative and quantitative methods from key persons in community including tourists. In-depth, focus group and questionnaire were used and be analyzed by contents analysis for qualitative and frequency, percentage, means for quantitative and they all descriptive explanation. The study found that: considered area has high tourism potential, tourism patterns and activity were applied for cultural tourism resources and activities; local community can create alternative routes for tourism and links to the province; travel package has benefited for choices of tourists to find out tourism attractions and also related area.