Development and Implementation of Online Learning Blended Learning in Business Communication Courses

Abstract

The Covid-19 pandemic makes online development and implementation research vital as the development of the industrial era 4.0 requires lecturers to be able to develop technology-based learning content and be able to develop learning and assessment methods by utilizing Information and Communication Technology in the learning process. The Business Communication course is a subject that can support this research, which is a review of business communication in a company, communication strategies in winning business, and effective communication planning in business implementation. The learning methods chosen for courses during the Covid-19 Pandemic, which require to study at home, are selected with project-based learning methods because they require students to do business using effective communication. It is necessary to formulate appropriate learning methods, learning technology that supports the teaching and learning process, and an appropriate assessment formula so that the expected outcomes can be achieved. So that after completing the teaching and learning process in the business communication course, it can run well during the Covid-19 pandemic.