Development of Customer Oriented Product Design using Kansei Engineering and Kano Model: Case Study of Ceramic Souvenir

Tama, Ishardita Pambudi; Azlia, Wifqi; Hardiningtyas, Dewi

doi:10.1016/j.promfg.2015.11.048

Cited by 48 publications

(27 citation statements)

References 4 publications

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“…Selain produk kebutuhan harian, KE juga diterapkan untuk mengevaluasi produk dalam ukuran besar seperti furniture [13] dan permesinan [5]. Di Indonesia, KE juga telah dikenal dan diterapkan untuk mengevaluasi produk-produk lokal, seperti souvenir keramik [15] atau batik tulis [14].…”

Section: Meskipununclassified

Studi Faktor Kansei Pada Produk Berbasis Kearifan Lokal (Studi Kasus: Batik Malangan)

Hardininingtyas

Tama

Eunike

et al. 2016

JEMIS

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One product that has a short life cycle is a fashion products where the consumer desires can influence the company's decision to develop the product. Batik is one of Indonesian local wisdom, which not all of batik in Indonesia has a high popularity, such as Batik Malangan. Kansei Engineering method used in this study to identify the implicit desire of users in the form of feeling, emotion, or perception when interacting with Batik Malangan. By implementing the procedures Kansei Engineering Type I, there are 30 words that appear using 14 stimulants of Batik Malangan. Statistical data analysis performed using multivariate analysis. The most important kansei words chosen by using Factor Analysis and Principal Component Analysis. In this study, a total of 61 respondents who are citizens of Malang and from outside Malang participated. For customers, the main attraction at the Batik Malangan is the motive, whether the primary motive, secondary motive, nor the isen motive. Until now, Batik Malangan's motive not yet have a characteristic, so it is less well known by customers. Overall, this study contributes to that Kansei Engineering is a method that can be used to capture the feeling of customers mainly on customized products. With so many product variations based on local wisdom should be able to be developed by actually capturing the customer's desire, not only explicit but also implicit.

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Section: Meskipununclassified

Studi Faktor Kansei Pada Produk Berbasis Kearifan Lokal (Studi Kasus: Batik Malangan)

Hardininingtyas

Tama

Eunike

et al. 2016

JEMIS

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“…One method for analyzing the level of satisfaction of the quality of education experienced by parents is the Kano Method. This method is relatively simple but can provide an overview of preferences to be the basis for developing quality services in many areas not only for business [10,11] but also in education [12,13] and another area [14]. In education, the Kano method is used both at a technical level such as in utilizing an application or at a policy level such as in determining school services.…”

Section: Introductionmentioning

confidence: 99%

The Analysis of Parent Satisfaction with the School Service Using Kano Methods: The Case Study at The Private School in Yogyakarta, Indonesia

Sulisworo¹,

Siswanto²

2019

Proceedings of the First International Conference on Progressive Civil Society (ICONPROCS 2019)

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Many factors are determining the parent decides to send their children to a particular school. The purpose of this study is to obtain the satisfaction level of educational quality experienced by the parent. The type of this research is descriptive, explorative analysis with qualitative and quantitative approaches. The qualitative data used are the data of educational experts to determine the attributes of education referring to the National Education Standards using the Delphi method. The quantitative one is data of parents' answers to the questionnaires on the characteristics of education using Kano methods. The instrument used was a questionnaire including 26 items. The subject of this research was 11 Junior High School of Muhammadiyah in Yogyakarta, Indonesia. The sampling technique was stratified random sampling. The sample number is 235 parents selected using stratified random sampling. The result shows that there is a tendency that the quality category of the school is the attractive and onedimensional category. This tendency implied that the school authority should educate the parent for a better perception of good school criteria.

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“…Hartono and Chuan [17] described how the Kano model was helpful in Kansei engineering of services; they also introduced a comprehensive framework consisting of the Kano model and Kansei engineering. Tama et al [18] combined Kansei engineering and the Kano model in their study to improve the design of ceramic souvenirs and better meet consumer expectations. During the study, they categorized or sorted emotion adjectives in accordance with the Kano model, and they calculated and analyzed the emotion adjectives which most affected consumer satisfaction and developed such adjectives as the key for further design [18].…”

Section: Introductionmentioning

confidence: 99%

“…Tama et al [18] combined Kansei engineering and the Kano model in their study to improve the design of ceramic souvenirs and better meet consumer expectations. During the study, they categorized or sorted emotion adjectives in accordance with the Kano model, and they calculated and analyzed the emotion adjectives which most affected consumer satisfaction and developed such adjectives as the key for further design [18]. Llinares and Page [19] suggested that the Kano model be incorporated into Kansei engineering while studying different influences of consumer feelings (emotion adjectives) on real estate buying decisions.…”

Section: Introductionmentioning

confidence: 99%

Continuous Fuzzy Kano Model and Fuzzy AHP Model for Aesthetic Product Design: Case Study of an Electric Scooter

2018

Mathematical Problems in Engineering

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The fuzzy Kano model (FKM) adopts a linear scoring system that cannot accurately reflect the relationship between users' needs and satisfaction and may underestimate the importance of users' evaluation and needs. In this paper, we propose a preference-based evaluation-fuzzy-quantification method to determine the priority of the development of attractive factors of an electric scooter. In the evaluation analysis stage, the evaluation grid diagrams of all the interviewees are systemized. In the fuzzy computing stage, the continuous fuzzy Kano model (C-FKM) combined with the fuzzy analytic hierarchy process (FAHP) is developed to determine the priority of the development of attractive factors. By processing the ambiguity of users' needs, the C-FKM can obtain a more accurate representation of users' needs than the FKM. The opinions of 20 experts are integrated using the similarity aggregation method (SAM); then the FAHP is applied to calculate the weight of each evaluation criterion. Lastly, we use quantitative analysis to discover the important and specific characteristics that influence the attractiveness of an electric scooter. Research shows that Kansei images with attractive qualities are reliable and may be the first choice for satisfying the perceptual demands of consumers and can provide reference for the related research.

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Development of Customer Oriented Product Design using Kansei Engineering and Kano Model: Case Study of Ceramic Souvenir

Cited by 48 publications

References 4 publications

Studi Faktor Kansei Pada Produk Berbasis Kearifan Lokal (Studi Kasus: Batik Malangan)

Studi Faktor Kansei Pada Produk Berbasis Kearifan Lokal (Studi Kasus: Batik Malangan)

The Analysis of Parent Satisfaction with the School Service Using Kano Methods: The Case Study at The Private School in Yogyakarta, Indonesia

Continuous Fuzzy Kano Model and Fuzzy AHP Model for Aesthetic Product Design: Case Study of an Electric Scooter

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