Die Verbreitung von Übergewicht und Adipositas bei Kindern und Jugendlichen in Deutschland

Kurth, Bärbel‐Maria; Rosario, Angelika Schaffrath

doi:10.1007/s00103-007-0235-5

Cited by 488 publications

(144 citation statements)

References 42 publications

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“…Tabelle 1). Zusätzlich wurden relevante Publikationen herangezogen [1, 2, 3,4,5,6,7,8,9,10,11,12,13,14,15,16,17,18,19,20,21,22,23]. Zur Vervollständigung der Übersicht und der Darstellung der Präva-lenzen insgesamt wurde für die Bundes [7,9,10,11,12,13,14,15].…”

Section: Datenerhebung Und Datenerfassungunclassified

Prävalenz von Übergewicht und Adipositas bei deutschen Einschulkindern

Moß

Wabitsch

Kromeyer-Hauschild

et al. 2007

Bundesgesundheitsbl.

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Section: Datenerhebung Und Datenerfassungunclassified

Prävalenz von Übergewicht und Adipositas bei deutschen Einschulkindern

Moß

Wabitsch

Kromeyer-Hauschild

et al. 2007

Bundesgesundheitsbl.

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“…Research has pointed out that children misinterpret commercials as a consequence of their stage of development (6)(7)(8) , and commercials for food products may change preferences and choices regardless of the possible risk to health (9)(10)(11)(12)(13)(14) . Overweight and obesity rates among German children aged 3-17 years have risen to about 15-18 % (15)(16)(17) , a strongly significant increase over the previous two decades. According to international research (18) and sociodemographic statistics in Germany (19) , parents' role as a 'gatekeeper' filtering commercial information for their offspring has decreased.…”

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Do television food commercials target children in Germany?

Effertz

Wilcke

2011

Public Health Nutr.

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Objective: To examine whether the German food industry directs commercials for unhealthy products to children and whether self-administered voluntary restrictions on the promotion of less healthy foods (the EU Pledge) are effective to mitigate this exposure. Design: By analysing German data from television (TV) channels, advertised products were categorized and food products classified as core foods (healthy) and non-core foods (less healthy). Marketing techniques were documented. Food commercials were furthermore compared with commercials for toy products, and comparisons were made between advertising patterns before and after the EU Pledge. Setting: Data for ten German TV channels were recorded for two weekdays and two weekend days from 06.00 to 22. 9 % of TV commercials were for food products, of which 73 % were for non-core foods, 21 % for core foods and 6 % not classified. In three specified channels widely viewed by children and youth, 14?5 % of commercials were for food products, of which 88?2 % were for non-core foods. Commercials for unhealthy foods were broadcast significantly more often during children's peak viewing and in children's programmes, with a higher use of promotional characters and premiums than found in commercials for non-food products. In 2010, analysis of the three specified channels found that 18?5 % of commercials were for food products, of which 98?2 % were for non-core foods. While the use of premiums decreased compared with other commercials, the use of promotional characters in non-core food commercials increased, especially during children's programmes. Conclusions: Children in Germany are exposed to large numbers of food commercials. The exposure to commercials for non-core foods and the use of techniques attractive to children are widespread and appear to have remained unaffected by the announcement of the EU Pledge in December 2007. We conclude that the industry's voluntary agreement has failed to fulfil its declared purpose.

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“…Die aktuellen öffentlichen Diskussionen um den Gesundheitszustand von Kindern und Jugendlichen thematisieren den steigenden Anteil Übergewichtiger, das Auftreten von Diabetes-und Herz-KreislaufErkrankungen sowie eine verschlechterte motorische Leistungsfähigkeit bereits in jungen Jahren [1,2,3,4,5]. Gleichzeitig hat sich eine Debatte um die veränderte Bewegungswelt heutiger Heranwachsender entwickelt [6], deren motorische Aktivitäten sich sowohl unter quantitativen als auch unter qualitativen Gesichtspunkten verändert haben [7,8].…”

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