“…In established successful businesses, organizations adopted three response paths to build resilience during the pandemic: capitalizing resilience (i.e., taking advantage of potential opportunities for growth due to the market conditions), realigning resilience (i.e., redeploying existing resources to better align with the changed market conditions), and repurposing resilience (i.e., permanent restructuration of organizational resources, capabilities and activities to create market opportunities that allow for ongoing functioning) ( Shepherd and Williams, 2022 ). These response paths were associated with the different market reactions (demand of their primary market substantially increased, reduced or substantially reduced), decision-making in the face of adversity, strategic change initiatives and operational activities enacted by the entrepreneurs ( Shepherd and Williams, 2022 ). Entrepreneurial orientation was also relevant to developing resilience of Jordanian small and medium-sized businesses throughout COVID-19, expressed by efficiency, adaptive, collaborative, change and learning capabilities ( Zighan et al, 2022 ).…”