2018
DOI: 10.3390/su10061757
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Digital Labour in the Platform Economy: The Case of Facebook

Abstract: Abstract:The aim of the paper is to analyse the features of the digital labour connected with the so-called platform economy. Many platform-based business models rely on a new composition of capital capable of capturing personal information and transforming it into big data. Starting with the example of the Facebook business model, we explain the valorisation process at the core of platform capitalism, stressing the relevance of digital labour, to clarify the crucial distinction between labour and work. Our an… Show more

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Cited by 45 publications
(39 citation statements)
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“…This could provide an explanation of the high values generated by the platforms. This continuous monetization of personal data has been described as consumers constantly being at work and thus more or less providing the platforms with "free" labour as for instance described by Terranova (2000) and Fumagalli et al (2018). This is even though personal information seems to be an important aspect for the consumers as stated by Hong and Thong (2013).…”
Section: Theoretical Implicationsmentioning
confidence: 99%
See 1 more Smart Citation
“…This could provide an explanation of the high values generated by the platforms. This continuous monetization of personal data has been described as consumers constantly being at work and thus more or less providing the platforms with "free" labour as for instance described by Terranova (2000) and Fumagalli et al (2018). This is even though personal information seems to be an important aspect for the consumers as stated by Hong and Thong (2013).…”
Section: Theoretical Implicationsmentioning
confidence: 99%
“…For instance, the initial sources of data by the user could further be complemented with a next level of aggregation, for instance when data from other users is combined. Even though some scholars refer to free labour by the consumers (Fumagalli et al, 2018), the labour of consumers may perhaps mainly constitute the initial part, e.g. by giving access to the data sources of value and thus shifting them into the domain and control of the platform (i.e., that initial value creation starts inside a platform).…”
Section: C2[c] Business Relationship (No Examples)mentioning
confidence: 99%
“…In recent decades, burgeoning materialogy accelerated the process of HAPS industrially, breaking the silence to invest and launch the HAP system projects for providing omnipresent internet access infrastructure [30] . Both in civilian and military, HAP system embodies a noticeable preponderance than terrestrial networks, comparatively larger coverage area, less interference caused by obstacles, and shorter time to deployment.…”
Section: Introductionmentioning
confidence: 99%
“…For example, Facebook's privacy leaks have caused serious damage to various political campaigns [5]. The study of data resource governance of online platform is becoming a fundamental challenge for the sustainable innovation for the future economy [6].…”
Section: Introductionmentioning
confidence: 99%