Does Social Media Advertising Value Influence Women's Dietary Supplement Purchase Intentions The Mediating Role of eWOM.

Okaily, Manaf Al; Al-Dmour, Rand; Shishan, Farah; Sweiti, Shatha; Dmour, Hani Al

doi:10.1504/ijbis.2022.10046627

IJBIS

2022

DOI: 10.1504/ijbis.2022.10046627

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Does Social Media Advertising Value Influence Women's Dietary Supplement Purchase Intentions The Mediating Role of eWOM.

Manaf Al Okaily¹,

Rand Al-Dmour²,

Farah Shishan³

et al.

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Does Social Media Advertising Value Influence Women's Dietary Supplement Purchase Intentions The Mediating Role of eWOM.

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