Effects of product platform development: fostering lean product development and production

Harland, Peter E.; Uddin, Zakir

doi:10.1504/ijpd.2014.064881

Cited by 23 publications

(10 citation statements)

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“…Mögliche Auswirkungen modularer Produktstrukturen sind unter anderem in Anwendungsbeispielen von Modularisierungsmethoden oder in bereits bestehenden Wirkmodellen zu finden (z.B. [8], [9], [10]). Die bekannten Auswirkungen wurden in einer umfangreichen Literaturrecherche aufgenommen [11] und den Modularisierungseigenschaften und -merkmalen in einem Wirkmodell modularer Produktstrukturen zugeordnet [2].…”

Section: Wirkmodell Modularer Produktstrukturenunclassified

Darstellung des Zusammenhangs von Produktarchitektur- und Produktionssystemgestaltung in SysML

Schwede¹,

Winter²,

Lödding³

et al. 2020

Proceedings of the 31st Symposium Design for X (DFX2020)

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The product standardization favors the design of production systems in terms of automation. This is contrary to the strategy of product differentiation, which serves external market variety. The goal of this paper is the design of an overall system that leverages product differentiation while not derogating the production efficiency. For this purpose, module drivers are recorded in a literature research and examined with regard to their relevance for production. In a next step, the module drivers are linked to the impact model of modular product structures in a SysML-model, which is then examined with regard to indirect connections.

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Section: Wirkmodell Modularer Produktstrukturenunclassified

Darstellung des Zusammenhangs von Produktarchitektur- und Produktionssystemgestaltung in SysML

Schwede¹,

Winter²,

Lödding³

et al. 2020

Proceedings of the 31st Symposium Design for X (DFX2020)

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show abstract

“…Product platforms as a lever of competitive advantage on a… use (due to common functionality among variants), reduction in time to market, and price reduction (Halman et al 2003;Harland and Uddin 2014;Meyer and Lehnerd 1997;Robertson and Ulrich 1998). These effects improve the competitive position of a company in the marketplace (Halman et al 2003).…”

Section: Market Exploitationmentioning

confidence: 99%

“…These effects improve the competitive position of a company in the marketplace (Halman et al 2003). A competitive advantage allows companies to increase profitability either by increasing their prices and/or by giving them the chance to sell larger volumes of goods (Harland and Uddin 2014).…”

Section: Market Exploitationmentioning

confidence: 99%

Product platforms as a lever of competitive advantage on a company-wide level: a resource management perspective

2018

Self Cite

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In many industries, companies use product platforms as a means to reduce costs and obtain access to multiple market segments by developing different product variants. Product platforms are a collection of modules or parts that are common to a number of products. This commonality is developed intentionally to achieve desired effects in order to create value. The existing product platform literature provides many insights from a product-level perspective. Here, we analyze the strategic role of product platforms on a company-wide level. We discuss product platforms in the context of resource management approaches and analyze whether and to what extent understanding product platform as resources can help companies improve their strategic market position. The results are integrated into an adapted framework for product platforms as manageable resources. We emphasize the role of product platforms in the resource portfolio transition of a company: companies can use resources like skilled employees to create product platforms as superior resources. To ensure the productive use of these resources during product development, a systematic management process is required. Within that process, product platform resources have to be bundled with other resources and/or capabilities. Sustainable success for a company is achieved when its platform knowledge is synchronized with other units across management levels over time. Thinking of product

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“…Knowledge-based engineering, (Khan & Al-Ashaab, 2013;Stenholm, et al, 2015) (6) Modularity (Chen & Tan, 1994;Harland & Uddin, 2014;Pugh, 1996) (7) Visual management (Carulli, Bordegoni, & Cugini, 2013;Jurado, 2012;Parry & Turner, 2006) Following the algorithm in Section 3.2, in Step 1; the degree of the importance of each criterion (lean practice) from the expert's ratings are aggregated using the OWG operator to form the expert's comprehensive values. The result of the experts' ratings and their corresponding aggregation is shown in Table 4.…”

Section: ) (5)mentioning

confidence: 99%

A subjective and objective fuzzy-based analytical hierarchy process model for prioritization of lean product development practices

Aikhuele¹,

Turan²

2017

10.5267/j.msl

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In this paper, a subjective and objective fuzzy-based Analytical Hierarchy Process (AHP) model is proposed. The model which is based on a newly defined evaluation matrix replaces the fuzzy comparison matrix (FCM) in the traditional fuzzy AHP model, which has been found ineffective and time-consuming when criteria/alternatives are increased. The main advantage of the new model is that it is straightforward and completely eliminates the repetitive adjustment of data that is common with the FCM in traditional AHP model. The model reduces the complete dependency on human judgment in prioritization assessment since the weights values are solved automatically using the evaluation matrix and the modified priority weight formula in the proposed model. By virtue of a numerical case study, the model is successfully applied in the determination of the implementation priorities of lean practices for a product development environment and compared with similar computational methods in the literature.

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Effects of product platform development: fostering lean product development and production

Cited by 23 publications

References 0 publications

Darstellung des Zusammenhangs von Produktarchitektur- und Produktionssystemgestaltung in SysML

Darstellung des Zusammenhangs von Produktarchitektur- und Produktionssystemgestaltung in SysML

Product platforms as a lever of competitive advantage on a company-wide level: a resource management perspective

A subjective and objective fuzzy-based analytical hierarchy process model for prioritization of lean product development practices

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