Abstract:Currently, we can observe the growing of the use of mobile devices as a media for both Internet access and carrying out purchase and sale of products and services. Commonly, E-commerce platforms are enabled by either proprietary systems or by buying ads on specialized websites. This scenario involves the adoption of strategies based on e-commerce servers, which represent a non-scalable strategy. The situation is even more critical considering the current scenario, where mobile devices has been involved in trad… Show more
Set email alert for when this publication receives citations?
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.