Abstract-Cyber counselling or e-therapy has widely been adopted as the new approach to give an insightful guidance into the clients. In higher education (HE) level, this initiative seems to have rarely been involved due to some technical requirements and preparations. This paper aims to present the approach of e-therapy using mobile application design. The finding illustrates that promoting this model application can theoretically assist the transmission process of counselling in the academic circumstance where both students and advisors may have a continuous engagement with more convenient quality in solving the issues surrounding the academic purposes. The attainment of this paper is expected to contribute in enabling the process of academic counselling in the context of higher education (HE). Strengthening practical and relational value maintaining connection to facilitate the sensitive issues disclosure is expected to help students solve their academic issues, such as reflecting the learning achievement.