2011
DOI: 10.1108/09534811111144665
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Employees First, Customers Second: Turning Conventional Management Upside Down

Abstract: From a brand losing market share and customers to an organization that delivered accelerated growth by focusing on employees and leveraging the value zone. Nayar narrates how he defied the conventional wisdom that companies must put customers first, and then turned the hierarchical pyramid upside down by making management accountable to the employees, and not the other way around. Nayar fired the imagination of both employees and customers and set HCLT on a journey of transformation that has made it one of the… Show more

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