2020
DOI: 10.14445/23939125/ijems-v7i10p112
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Evaluating Business Modelling and Sustainability in the Aviation Industry: A Comprehensive Review

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Cited by 2 publications
(3 citation statements)
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“…In practice, however, there is sufficient evidence of the inefficiency of airlines’ business strategy. To put this in perspective, Nzuva ( 2020 ) discusses how the majority of airline firms are suffering from low levels of profit, which hampers the industry from expanding. To this effect, business model modification is vital to meet airlines’ long-term growth.…”
Section: Summary Implications and Future Research Avenuesmentioning
confidence: 99%
“…In practice, however, there is sufficient evidence of the inefficiency of airlines’ business strategy. To put this in perspective, Nzuva ( 2020 ) discusses how the majority of airline firms are suffering from low levels of profit, which hampers the industry from expanding. To this effect, business model modification is vital to meet airlines’ long-term growth.…”
Section: Summary Implications and Future Research Avenuesmentioning
confidence: 99%
“…Notably, considering the structure of the airline industry, we set the study implications from both business strategy and public policy horizons. Given that the current business strategy of airlines is ineffective as most airline companies experience low revenues which prevents the industry from expanding, business model modification is vital to meet the sustainable development goals (Nzuva, 2020). Therefore, achieving an excess return, should not hide the long‐term benefit of ESG participation and the higher cost of strengthening its shareholder commitment will be paid off by permanent benefits of sustainability.…”
Section: Implications Limitations and Future Researchmentioning
confidence: 99%
“…This led to our second policy note, which is that international agencies and organizations may propose sustainable economic development strategy opportunities to airline firms to offset the cost of these shareholder initiatives. One possible solution is to work with governments to provide adequate economic support (Nzuva, 2020). Combined with mass media communicating proactive sustainable airlines to increase their visibility and reputation.…”
Section: Implications Limitations and Future Researchmentioning
confidence: 99%