Exploring digital economy influence towards tourism innovation: An empirical research based on Chinese tourism industry

Yang, Yong; Yue, Yiyang

doi:10.1002/jtr.2715

Journal of Tourism Research

2024

DOI: 10.1002/jtr.2715

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Exploring digital economy influence towards tourism innovation: An empirical research based on Chinese tourism industry

Yong Yang,

Yiyang Yue

Abstract: This study qualitatively and quantitatively analyzes the effect of the digital economy on tourism innovation in China. It discusses the concept of tourism innovation and constructs a variable to measure it. Then, it empirically tests the impact of digital economy on tourism innovation. Econometric results demonstrate that the digital economy has a consistent and significant impact on tourism innovation, highlighting its role in shaping tourism dynamics. It conducts further tests across different stages and add… Show more

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2024

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Cited by 2 publications

References 68 publications

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Research on the Path of High-Quality Development of Rural Tourism Empowered by Digital Economy

Li,

Zhu

2024

Applied Mathematics and Nonlinear Sciences

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The digital economy is a part of the current industrial reform that should not be ignored. Moreover, rural tourism is an important way to realize rural revitalization and common prosperity, and the correlation and interaction between the two are crucial to rural development. In this paper, we explore the interactive influence between the two, use the entropy value method, kernel density function, global spatial autocorrelation analysis, and other measurement methods to measure the comprehensive development level of the two, and accordingly establish the coupling and coordination model for the high-quality development of digital economy and rural tourism. The spatiotemporal characterization of the high-quality development of the digital economy and rural tourism in 30 provinces in China is carried out, and the coupled and coordinated development of the digital economy and rural tourism in 16 cities and towns in Yunnan Province is explored as an example, according to which suggestions for the corresponding development paths are put forward. The digital economy development index of China’s seven major geographic regions during the five years of 2019-2023 is the highest in South China (0.473) and the lowest in Northwest China (0.219). Southwest China (0.518) has the highest rural tourism high-quality development index value, while Northwest China (0.386) has the lowest value. The degree of coupling and coordination of digital economy and rural tourism high-quality development in Yunnan Province increased by 0.0903 during the 5 years. The coupling and coordination of digital economy and rural tourism high-quality development in Yunnan Province in 2014, 2016, 2018, and 2020 Moran index was -0.0885, 0.0916, 0.1527, 0.1729, with the Z-value showing an increasing trend and the P-value showing a decreasing Trend. The coordination between the digital economy and rural tourism development in Yunnan Province has improved.

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Research on the Path of High-Quality Development of Rural Tourism Empowered by Digital Economy

Li,

Zhu

2024

Applied Mathematics and Nonlinear Sciences

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Has Digitalization Boosted the Rural Tourism Income?—Evidence from Prefecture-Level City Panel Data in China

Zhang,

Feng,

Feng

et al. 2024

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The agricultural industry is a vital driver of rural economic development and a primary income source for farmers. Rural tourism, which relies on rural resources, is a key component of the agricultural industry. With the rapid development of agricultural digitalization, the income of the rural tourism industry has been significantly influenced. This article categorizes rural tourism landscapes into cultural and natural types based on regional resources. It examines the impact of digitalization on rural tourism income using the generalized least squares method with panel models and explores the mechanisms of digitalization’s influence through a moderation effect model. Analysis indicates that digitalization positively impacts rural tourism with noticeable regional heterogeneity. There is also a significant positive moderating effect of synergistic cultural and natural factors. Natural factors positively affect rural tourism, with digitalization having the most pronounced positive moderating effect on income from natural landscapes. This article suggests that decision-makers should promote digital development to boost rural tourism revenue, tailoring digitalization efforts to regional conditions and focusing on the unique characteristics of natural and cultural landscapes to effectively enhance the rural tourism industry.

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Exploring digital economy influence towards tourism innovation: An empirical research based on Chinese tourism industry

Cited by 2 publications

References 68 publications

Research on the Path of High-Quality Development of Rural Tourism Empowered by Digital Economy

Research on the Path of High-Quality Development of Rural Tourism Empowered by Digital Economy

Has Digitalization Boosted the Rural Tourism Income?—Evidence from Prefecture-Level City Panel Data in China

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