Exploring the Relationship between Tourist Perception and Motivation at a Museum Attraction

Abstract

Tourism activity represents one of the most dynamic and defining activities for today’s society. In this context, knowing the perception and motivation of potential tourists visiting a museum attraction represents an essential approach with implications for the sustainable development of tourist destinations. The research methodology used in the present study involved the complementary use of survey methods for data acquisition and multicriteria analysis to identify and establish relationships between perception and motivation. The results obtained from the present study show a synthetic picture regarding the perception and motivation of the tourists who visited the Crișului Land Museum from Oradea, Romania, on the one hand, and the relationships that were established between perception and motivation, on the other hand, thus confirming the research hypothesis that perception influences motivation. The perception of tourists after visiting the Crișului Land Museum in Oradea is determined by personal and interpersonal reasons, as well as by the way they perceive the visited site. The study originality consists in the use of mixed-method approaches to collect and analyze data, as a means to complement different data sources.

Religious Tourism and Pilgrimage in Vâlcea County, South-West Oltenia Region: Motivations, Belief and Tourists’ Perceptions

“…Fatima et al (2016), in their study published in the "International Journal of Religious Tourism and Pilgrimage", showed that tourists' perceptions of directional signage, safety and security, exhibitions and exhibits, a sgood value for money and equal access have extremely favorable connections with religious tourism. Tourists' perception and motivations for visiting places of worship are related to the type of experience tourists are looking for, the emotional response they have and, last but not least, the satisfaction they get from visiting sacred sites (Vareiro et al 2021;Herman et al 2024).…”

Spatial Distribution of Relationship between Historical Monuments and Tourism: The Case Study of Bihor County in Romania

“…Thus, the current study is based on a limited number of indicators related to public sources of information, which constitutes a weak point of this approach. In order to obtain an aggregate value for each analyzed criteria and subcriteria, the Min-Max Normalization Method was used [61,62,65].…”

“…The rows r represent different objects, and the columns n represent different types of data or variables collected for each object. Normalization of variables (8 variables, 4 for historical monuments and 4 for tourism) using the following formula [61,62,65].…”

“…Determination of the constant value k, to classify territorial administrative units/localities into value groups according to the type of relationship between historical monuments and tourism [61,62,65]:…”