Fast flex: Strategic design for industrial real estate in the age of corporate agility

Abstract

In view of global hypercompetition and technological change, the strategic management literature observes a shift away from competitiveness based on long-term competence to that based on flexibility. As corporations adopt strategies of corporate agility in production and distribution, they often respond by divesting themselves of fixed landholdings. They increasingly outsource their space needs to real estate developers who act as space providers. While this trend occurs in both office and industrial properties, it is less understood in the latter. Industrial land developers must now quickly (“fast”) adjust properties to fulfill the corporate clients’ demand for flexibility (“flex”). Sites, physical structures, and contracts have to be designed to foster rapid transition from one occupant and building configuration to another and to serve multiple submarkets and client preferences.

Hypercompetition: a review and agenda for future research

“…Globalisation Ang and Cummings, 1997;Boži c and Dimovski, 2019;Brown and Fai, 2006;Cox and Bridwell, 2007;Cule and Robey, 2004;Flier et al, 2001;Novicevic, 2001, 2002;Khan and Azmi, 2005;Kiessling et al, 2004;Panigrahi, 2019;Rindova and Kotha, 2001;Sternberg et al, 2019;.…”

“… Globalisation (Akhter, 2003; Ang and Cummings, 1997; Bayraktar and Ndubisi, 2014; Božič and Dimovski, 2019; Brown and Fai, 2006; Chen et al , 2010; Cox and Bridwell, 2007; Craig, 1996; Cule and Robey, 2004; D’Aveni, 1999; D’Aveni et al , 2010; Flier et al , 2001; Fourné et al , 2014; Hanssen-Bauer and Snow, 1996; Harvey and Griffith, 2007; Harvey and Novicevic, 2001, 2002; Hermelo and Vassolo, 2010; Ilinitch et al , 1996; Khan and Azmi, 2005; Kiessling et al , 2004; Lahiri et al , 2008; McNamara et al , 2003; Panigrahi, 2019; Richardson, 1996; Rindova and Kotha, 2001; Schneider, 2002; Sternberg et al , 2019; Thomas, 1996; Uhl-Bien et al , 2007; Veliyath and Fitzgerald, 2000; Walumbwa et al , 2014). Technological revolution (Akhter, 2003; Ali et al , 2020; Ang and Cummings, 1997; Bogner and Barr, 2000; Božič and Dimovski, 2019; Chen et al , 2010; Christensen and Knudsen, 2008; Craig, 1996; D’Aveni, 1999; Drejer, 2002; Esper et al , 2007; Flier et al , 2001; Fourné et al , 2014; Grewal et al , 1999; Hanssen-Bauer and Snow, 1996; Harvey and Griffith, 2007; Harvey and Novicevic, 2001, 2002; Hermelo and Vassolo, 2010; Hosseini, 2011; Ilinitch et al , 1996; Jarach, 2002; Khan and Azmi, 2005; Kiessling et al , 2004; Kulkarni and Sivaraman, 2019; Lahiri et al , 2008; Liu et al , 2006; Mathews, 2006; McNamara et al , 2003; Nath and Newell, 1998; Panigrahi, 2019; Parayre and Hurry, 2001; Richardson, 1996...…”

“… Institutional context and regulations (Akhter, 2003; Ang and Cummings, 1997; Bogner and Barr, 2000; Brown and Maylor, 2005; Chattopadhyay and Bhawsar, 2017; Cox and Bridwell, 2007; Craig, 1996; Flier et al , 2001; Harvey and Griffith, 2007; Harvey and Novicevic, 2002; Hermelo and Vassolo, 2010; Lahiri et al , 2008; Ngamkroeckjoti and Johri, 2003; Panigrahi, 2019; Ruiz et al , 2017; Schneider, 2002; Uhl-Bien et al , 2007; Veliyath and Fitzgerald, 2000). Customers (Akhter, 2003; Ali et al , 2020; Bogner and Barr, 2000; Castrogiovanni, 2002; Chattopadhyay and Bhawsar, 2017; Craig, 1996; Cule and Robey, 2004; D’Aveni, 1999; D’Aveni and Dagnino, 2010; Fourné et al , 2014; Grewal et al , 1999; Hanssen-Bauer and Snow, 1996; Hosseini, 2011; Khan and Azmi, 2005; Kulkarni and Sivaraman, 2019; Lahiri et al , 2008; Liu et al , 2006; Mathews, 2006; Nath and Newell, 1998; Ngamkroeckjoti and Johri, 2003; Parayre and Hurry, 2001; Sternberg et al , 2019; Thomas, 1996; Walumbwa et al , 2014). …”

“…Globalisation (Akhter, 2003; Ang and Cummings, 1997; Bayraktar and Ndubisi, 2014; Božič and Dimovski, 2019; Brown and Fai, 2006; Chen et al , 2010; Cox and Bridwell, 2007; Craig, 1996; Cule and Robey, 2004; D’Aveni, 1999; D’Aveni et al , 2010; Flier et al , 2001; Fourné et al , 2014; Hanssen-Bauer and Snow, 1996; Harvey and Griffith, 2007; Harvey and Novicevic, 2001, 2002; Hermelo and Vassolo, 2010; Ilinitch et al , 1996; Khan and Azmi, 2005; Kiessling et al , 2004; Lahiri et al , 2008; McNamara et al , 2003; Panigrahi, 2019; Richardson, 1996; Rindova and Kotha, 2001; Schneider, 2002; Sternberg et al , 2019; Thomas, 1996; Uhl-Bien et al , 2007; Veliyath and Fitzgerald, 2000; Walumbwa et al , 2014).…”

“…Technological revolution (Akhter, 2003; Ali et al , 2020; Ang and Cummings, 1997; Bogner and Barr, 2000; Božič and Dimovski, 2019; Chen et al , 2010; Christensen and Knudsen, 2008; Craig, 1996; D’Aveni, 1999; Drejer, 2002; Esper et al , 2007; Flier et al , 2001; Fourné et al , 2014; Grewal et al , 1999; Hanssen-Bauer and Snow, 1996; Harvey and Griffith, 2007; Harvey and Novicevic, 2001, 2002; Hermelo and Vassolo, 2010; Hosseini, 2011; Ilinitch et al , 1996; Jarach, 2002; Khan and Azmi, 2005; Kiessling et al , 2004; Kulkarni and Sivaraman, 2019; Lahiri et al , 2008; Liu et al , 2006; Mathews, 2006; McNamara et al , 2003; Nath and Newell, 1998; Panigrahi, 2019; Parayre and Hurry, 2001; Richardson, 1996; Rindova and Kotha, 2001; Ruiz et al , 2017; Schneider, 2002; Sternberg et al , 2019; Thomas, 1996; Uhl-Bien et al , 2007; Veliyath and Fitzgerald, 2000; Walumbwa et al , 2014).…”