Abstract:Design fixation' occurs when exploration of the solution space is unintentionally constrained by designers' knowledge of prior solutions. The study of fixation is well established in design research but there has been little discussion of what might be learned about fixation from studying related phenomena in other creative practices. To address this, a series of interviews were conducted with technology entrepreneurs and the advisors who guide them. Analysis of the interview data was informed by concepts of c… Show more
“…They explained that they keep their knowledge and skills up to date, often using online tutorials and materials instead of more traditional training methods. Updating knowledge and skills is crucial for their ability to ‘pivot’, which emphasises the ability to smoothly change direction and move into different fields (Crilly, ). Pivoting not only helps them better engage with clients and have a more satisfactory business relationship, it also boosts the creative and innovative nature of their work, leading to more meaningful work experiences.Sometimes it comes with the request from your client as well, so you might have started a project and realised that it is going well and everything is fine, however they want a particular style or they want a particular effect on their design, and sometimes because you don't really want to turn away from it and just say, ‘Well, I can't do it’, it's up to you then to learn it and decide to go with it, and I guess that's how I learned quite a lot (Designer Emma, UK).…”
Section: Where Is the Meaning On Platforms?mentioning
confidence: 99%
“…They explained that they keep their knowledge and skills up to date, often using online tutorials and materials instead of more traditional training methods. Updating knowledge and skills is crucial for their ability to 'pivot', which emphasises the ability to smoothly change direction and move into different fields (Crilly, 2018). Pivoting not only helps them better engage with clients and have a more satisfactory business relationship, it also boosts the creative and innovative nature of their work, leading to more meaningful work experiences.…”
Section: Differing Client Expectations On the Platform-wild Wild Westmentioning
Growth of the platform economy has been accompanied by critiques of the fragmented, isolated and precarious nature of the employment it offers. Yet, little is known about how creative freelancers perceive the meaning of work on the platforms. Based on 40 interviews with freelancers, clients, platform owners and industry experts, this paper reveals that most freelancers are concerned about how operating through the platform, and their dependence on it, is undermining the meaningfulness of their work. Freelancers find that the platforms are eroding both the manifest (i.e. monetary) and latent (i.e. non‐monetary) meaning of their work although they are mostly concerned about the latent element of meaning. The analysis reveals that the small group of freelancers who pursue meaningful work and earn a sustainable income on platforms are those with strong entrepreneurial orientation.
“…They explained that they keep their knowledge and skills up to date, often using online tutorials and materials instead of more traditional training methods. Updating knowledge and skills is crucial for their ability to ‘pivot’, which emphasises the ability to smoothly change direction and move into different fields (Crilly, ). Pivoting not only helps them better engage with clients and have a more satisfactory business relationship, it also boosts the creative and innovative nature of their work, leading to more meaningful work experiences.Sometimes it comes with the request from your client as well, so you might have started a project and realised that it is going well and everything is fine, however they want a particular style or they want a particular effect on their design, and sometimes because you don't really want to turn away from it and just say, ‘Well, I can't do it’, it's up to you then to learn it and decide to go with it, and I guess that's how I learned quite a lot (Designer Emma, UK).…”
Section: Where Is the Meaning On Platforms?mentioning
confidence: 99%
“…They explained that they keep their knowledge and skills up to date, often using online tutorials and materials instead of more traditional training methods. Updating knowledge and skills is crucial for their ability to 'pivot', which emphasises the ability to smoothly change direction and move into different fields (Crilly, 2018). Pivoting not only helps them better engage with clients and have a more satisfactory business relationship, it also boosts the creative and innovative nature of their work, leading to more meaningful work experiences.…”
Section: Differing Client Expectations On the Platform-wild Wild Westmentioning
Growth of the platform economy has been accompanied by critiques of the fragmented, isolated and precarious nature of the employment it offers. Yet, little is known about how creative freelancers perceive the meaning of work on the platforms. Based on 40 interviews with freelancers, clients, platform owners and industry experts, this paper reveals that most freelancers are concerned about how operating through the platform, and their dependence on it, is undermining the meaningfulness of their work. Freelancers find that the platforms are eroding both the manifest (i.e. monetary) and latent (i.e. non‐monetary) meaning of their work although they are mostly concerned about the latent element of meaning. The analysis reveals that the small group of freelancers who pursue meaningful work and earn a sustainable income on platforms are those with strong entrepreneurial orientation.
“…While some of these "tools" we observed have received increasing attention in both popular and academic outlets -such as "pivoting" (Crilly, 2018;Reis, 2011) -others such as strategic pauses are less developed within the literature. Mintzberg and Waters (1982) highlight the importance of "periods of pause, following periods of sprinting" for organizations to "remain viable" more generally, but they do not apply this concept to technology commercialization or early-stage ventures.…”
He has 20 years of management, design, and content-development experience in Canada and Scotland, primarily in the science, health, and education sectors. As an advisor and editor, he helps entrepreneurs, executives, and researchers develop and express their ideas.Ferran Giones is an Assistant Professor at the University of Southern Denmark in Sønderborg. He received his PhD from La Salle -Ramon Llull University in Barcelona, Spain. His research field is technology entrepreneurship, where he explores how and when technological progress transforms into entrepreneurial activity, and how this entrepreneurial activity results in sustainable organizations and innovative ecosystems.Dev K. Dutta is an Associate Professor of Strategic Management and Entrepreneurship in the Management Department at the University of New Hampshire in the United States. His research and teaching focus on the intersection of entrepreneurship and innovation, especially the way these concepts apply at the firm and ecosystem levels. Dev has over 25 research publications in his field in peer-reviewed journals as well as books, book chapters, and research monographs. He also holds national certifications as an academic coach and facilitator in technology entrepreneurship, innovator mindset, lean launch pad, and design thinking (MIT and Stanford D-School). Before joining academia, Dev worked for 15 years as a corporate strategy consultant for several large Indian IT multinationals.
“…For example, as entrepreneurs build their businesses they become increasingly knowledgeable in the associated processes, technologies and markets. They may lose that expertise during a pivot resulting in lost time and resources [6].…”
Section: Introductionmentioning
confidence: 99%
“…Nascent research on startup pivots focus on antecedents, i.e. what triggers a pivot, such as feedback, entrepreneur characteristics, Proceedings of the 52nd Hawaii International Conference on System Sciences | 2019 URI: https://hdl.handle.net/10125/59981 ISBN: 978-0-9981331-2-6 (CC BY-NC-ND 4.0) environmental factors, or investment [6,13,14]. In general, existing research and knowledge on pivots is limited and there has been a call for better understanding of business model development in new venutres [5,13].…”
The concept of the pivot, whereby a new venture alters its offering or business model, is standard practice among new ventures seeking to validate their value proposition in uncertain markets. Whereas a new venture begins with a business model driven by the entrepreneur's perception of the market, pivots driven by market feedback align the venture with market need. However, we argue that executing too many pivots can adversely affect firm performance by postponing the maturation of the firm. Using change in a venture's NAICS code as a proxy for pivoting, we show an inverted-U relationship between revenue and the number of pivots among Kauffman Firm Survey participants. This longitudinal empirical study is one of the first on the relationship between pivoting and performance. It aims to attract attention to this important topic of entrepreneurship, and help the entrepreneur facing the difficult decision of whether or not she should pivot.
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