Fostering Environmental Friendly Habits through Awareness Intervention: An Experimental Study to analyze SDG 12

Abstract

Climate change is a trending issue all over the world, and it is important to protect the environment to save future generations. Our positive intention towards pro-environmental behavior causes a significant outcome in reducing environmental degradation. At the same time, irresponsible behavior leaves serious consequences for natural resources in the future. The leaders, policymakers and researchers are putting their efforts into mitigating climate change. The purpose of this study is to explore the impact of environmental awareness intervention on pro-environmental habits among employees of a public sector university in Pakistan. The findings stated that a positive change had been seen after intervention in water conservation, energy conservation, recycling, economic concern, health concern, environmental concern and environmental awareness. The study concluded that awareness plays a significant role in adopting pro-environmental habits. Moreover, future researchers can extend this study to a larger area and time.