2024
DOI: 10.1108/intr-05-2023-0363
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Good for all, good for me: the influences of dedication- and constraint-based switching barriers on user-generated contributions

En-Yi Chou,
Cheng-Yu Lin

Abstract: PurposePrior research on user-generated content (UGC) contributions has primarily focused on self-centered or other-centered motives, paying limited attention to the concept of enlightened self-interest, in which both motives coexist in a single organism. Additionally, the factors influencing enlightened self-interest and their effects in different circumstances are yet to be explored. Drawing on theoretical lenses rooted in the switching barriers perspective and stimulus–organism–response framework, this stud… Show more

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