Building information modelling (BIM) has been considered as a possible solution to common problems in the construction industry, e.g., rework and slow delivery, and also an innovative resource providing potential competitive advantage for construction organizations. However, the adoption of BIM in a construction organization cannot always guarantee the anticipative positive value for the organization. Whether the structure of BIM technology fits the business process of a construction organization during BIM implementation plays an important role in IT-business-value creation, especially at the process level. Therefore, this research aims at exploring how the interaction between BIM technology and the business process of a construction organization can create IT business value at the process level. Based on an adaptive structuration theory, a conceptual framework is developed to fulfill the research aim. There are two parts in the conceptual framework: i) process-technology fit between the structure of BIM technology and the business process of a construction organization influences process-level IT business value through appropriation of BIM technology, and ii) a dynamic interaction cycle of appropriation of BIM technology, business process reengineering and process-technology fit.