Abstract:The development of domestic tourism is marked as one of the positive changes caused by the COVID-19 virus pandemic. The always popular spa destinations in Serbia are becoming more and more visited. Accordingly, it is necessary to determine which factors lead to the satisfaction or dissatisfaction of domestic guests in hotels. This paper will examine the satisfaction and dissatisfaction of hotel guests who shared their experiences through reviews on the Booking.com platform. The sample consisted of hotel guests… Show more
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