PurposeThe Public–Private Partnership (PPP) mode has been widely used in the urban water environment treatment project (UWETP). The public is the direct perceiver of urban water environment treatment PPP project (UWETP-PPP), and their satisfaction with it can reflect the project's success to some extent. The purpose of this paper is to provide operational management strategies for special-purpose vehicle (SPV) company through public satisfaction evaluation of UWETP-PPP.Design/methodology/approachA questionnaire was designed through the literature review and experts' opinions that consisted of 33 indexes to investigate public satisfaction with UWETP-PPP. Then, the exploratory factor analysis (EFA) was used to confirm the evaluation index system of public satisfaction. Next, the weights of the indexes were calculated by the normalized mean method and fuzzy synthetic evaluation (FSE) was applied to evaluate public satisfaction with UWETP-PPP. Finally, the importance-performance analysis (IPA) was used to suggest improvement strategies of public satisfaction with UWETP-PPP.FindingsThe factors affecting public satisfaction with UWETP-PPP are preliminarily determined, and an evaluation model that provides a specific basis for evaluating public satisfaction with UWETP-PPP in the future is constructed. Furthermore, some strategies and suggestions to improve the performance level of UWETP-PPP are put forward.Research limitations/implicationsFirst, the factors influencing public satisfaction with UWETP-PPP are numerous and complex. The factors discussed in this study may be further refined to make the research more reliable and effective. Second, the sample from this study can be expanded to multiple projects, so as to make the study more general. Finally, given that the influencing factors in the paper were elicited by using scores obtained through a questionnaire survey, it would bring bias to the result to some extent. The evaluation method can be further improved, such as combining with interval intuitionistic fuzzy evaluation.Practical implicationsIn the context of the characteristics of PPP projects in water environment treatment and the huge demand of the country to apply PPP model in the territory of water environment treatment, this study evaluated the public satisfaction with UWETP-PPP in Xuchang City, China. The result provided a beneficial reference for the private organizations to take appropriate actions to improve the public satisfaction level of UWETP-PPP, so as to improve the performance level of SPV. It also provided a system of public satisfaction evaluation with UWETP-PPP, which can be considered as the standard of public satisfaction survey, thus improving the comprehensiveness of the UWETP-PPP performance evaluation system and the government regulatory capacity, thus affecting the sustainable development of UWETP-PPP.Social implicationsIn addition, the research results provide a useful reference for the public organizations to issue a UWETP-PPP regulation rule, review a UWETP-PPP design plan, and conduct new similar project decision-making. In summary, the study results not only serve as a good reference for the evaluation of public satisfaction of eco-environmental PPP projects, but also have essential application value for improving the service level, performance improvement and operational management of the SPV.Originality/valueThe research results of this paper have certain wide-spread value, and the research framework and research method can be applied to other infrastructure section, such as transportation, stadium et al.