Plant anthocyanin is a secondary metabolite widely distributed in the roots, stems, leaves, flowers and fruits of plants, and its synthesis is significantly affected by light intensity. To reveal the physiological response mechanism of anthocyanin synthesis in blueberry leaves at different light intensities, four light intensities (100% (CK), 75%, 50% and 25%) were set for the ‘O’Neal’ southern highbush blueberry as the experimental material in our study. The relationship between endogenous hormone contents, key enzyme activities, and variations in the anthocyanin content in blueberry leaves under various light intensities during the white fruit stage (S1), purple fruit stage (S2) and blue fruit stage (S3) of fruit development were studied. The results showed that the anthocyanin content of blueberry leaves increased first and then decreased, and decreased first and then increased with the increase in light intensity and development stage, respectively. The appropriate light intensity could significantly promote the synthesis of anthocyanin, and the anthocyanin content in leaves treated with 75% light intensity was 1.09~4.08 times that of other light intensity treatments. The content or activities of gibberellin (GA3), indoleacetic acid (IAA), jasmonic acid (JA), abscisic acid (ABA), ethylene (ETH), phenylalanine ammonia lyase (PAL), chalcone isomerase (CHI), dihydroflavonol reductase (DFR) and UDP-glucose: flavonoid 3-glucosyltransferase (UFGT) were significantly or extremely significantly correlated with the content of anthocyanin in leaves. This indicated that light intensity significantly promoted anthocyanin synthesis in blueberry leaves by affecting endogenous hormone contents and key enzyme activities in the anthocyanin synthesis pathway. This study lays a foundation for further research on the molecular mechanism of light intensity regulating anthocyanin synthesis in blueberry leaves.