Household acquisition of healthy food away from home

Abstract

Purpose The purpose of this paper is to analyze households’ acquisition of healthy food away from home (FAFH) from restaurants. Specifically, determinants of households’ decision to purchase healthy FAFH, the share of households’ FAFH expenditures allocated to healthy FAFH and the share of households’ FAFH calories obtained from healthy items are identified. Design/methodology/approach Using data from the National Household Food Acquisition and Purchase Survey, the UK Food Standards Agency’s Nutrient Profiling Model is used to classify the healthfulness of households’ FAFH purchases. A double-hurdle model is estimated to identify determinants of households’ decision to purchase healthy FAFH and the share of their FAFH expenditures and calories allocated to healthy items. Findings Households’ acquisition of healthy FAFH varies with income, food assistance, FAFH purchase frequency, dieting, restaurant type, household composition, region and season. There is little difference in the impact of these factors on healthy FAFH expenditure shares vs calorie shares, suggesting that healthy FAFH expenditures proxy the contribution of healthy FAFH to a households’ diet. Practical implications Results suggest that increased availability of healthy FAFH may need to be supplemented by targeted advertising and promotions, revisions to nutrition education programs, improved nutrition information transparency and value pricing in order to improve the dietary quality of households’ FAFH acquisitions. Originality/value This study is the first to analyze household acquisition of healthy FAFH.

Exploring consumer behavior and attitudes toward healthy food in Slovakia

“…On the other hand, the younger generations of consumers (Generation Y and Generation Z) prefer not only fruit and vegetables, but also other healthy food categories, such as fruit and vegetable juices or Various studies indicated that consumers perceive healthy food based on different factors including extrinsic attributes (product category, color and shape of packaging, product origin and label information) and intrinsic features such as sensory properties (taste, smell and consistency). In addition, one of the factors can be associated health benefits with individual food products (Motoki et al, 2021;Plasek and Temesi, 2019;Leschewski et al, 2018). Furthermore, our results identified five latent components determining the purchase and subsequently consumption of healthy foods, namely price-marketing factor, information and composition factor, authenticity factor, quality factor, as well as factor of motivation and support for the purchase and consumption of healthy foods.…”

“…In addition, one of the factors can be associated health benefits with individual food products (Motoki et al. , 2021; Plasek and Temesi, 2019; Leschewski et al. , 2018).…”

Parents’ and kids’ eating away from home cognitions

“…In reality, parents may have selected a fast food meal for other reasons (e.g. cost, Leschewski et al , 2018; nutrition knowledge, Choi and Zhao, 2014; efficiency, proximity, taste preference) – and given the increase in healthful options at these restaurants (Batada and Wootan, 2013), perhaps even nutrition and health.…”

What drives the purchasing of foods with high sugar? Evidence from Turkey

“…Finally, this research focusses only on grocery purchases. With changing lifestyles and increasing income, consumers are increasingly eating out of home (Akbay et al, 2007;Scozzafava et al, 2017;Leschewski et al, 2018). Future studies should therefore examine similarities, differences as well as interactions between food consumption at home and out of home to analyse the healthfulness of the households' overall diet.…”