How Military Executives Shape Digital Transformation of Firms—The Moderating Role of Symbiosis Orientation and Market Power

Abstract

The requirement of sustainable development has led to challenges for DTF (i.e., digital transformation of firms). Extensive studies have been conducted on how the personality traits of executives influence the behavior of firms. However, the effect of military experience on DTF has yet to be determined. This concern is addressed in this study from the imprinting theory (IT) and upper echelons theory (UET) perspectives. We aim to investigate whether and how military executives impact DTF. Analysis of data from listed firms in China between 2010 and 2020 indicates that military executives positively enhance DTF. This research also evaluates the moderating effects of symbiosis orientation and the market power of firms on the above relationship. Heterogeneity analysis reveals that the impact of executives’ military experience on DTF is only significant in non-regulated, high-technology, and low-pollution industries. Our findings expand the literature on leadership and DTF. We introduce the concept of symbiosis orientation and examine the moderating roles of symbiosis orientation and market power in the above effect, which elucidates the interplay between organizations and the external environment. Our findings provide insights into enhancing digital transformation efforts by strategically selecting suitable military leadership for firms and further promoting the sustainable development of firms.