2023
DOI: 10.1108/jmtm-04-2023-0147
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How servitization affects firm performance: the moderating roles of corporate social responsibility and green innovation

Zichao Yang,
Jianqiang Luo,
Taiwen Feng
et al.

Abstract: PurposeThis study aims to examine how degree of servitization and breadth of servitization affect the firm performance, and the moderating roles of corporate social responsibility (CSR) and green innovation.Design/methodology/approachThe hypotheses are tested using panel data regression models from 2010 to 2020 based on 10,539 firm-year observations from 2,362 Chinese listed manufacturers.FindingsConsidering the classification of servitization, the results show that both degree and breadth of servitization hav… Show more

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