Abstract:In this paper, we present the conceptual framework of human values identification and assessment for total quality management (TQM) implementation. Human values are the guiding force and critical to explore for TQM implementation and their importance have long intrigued researchers. However, literature lacks any direction for required human values identification and assessment for TQM implementation resulting in challenges for quality and HR managers to implement TQM effectively. A conceptual framework of an a… Show more
“…Humans are the core element in implementing TQM and the values of individuals are the core of TQM effectiveness. It is essential to explore values in real situations, as they do not exist in isolation (Malik & Yusof, ).…”
“…Humans are the core element in implementing TQM and the values of individuals are the core of TQM effectiveness. It is essential to explore values in real situations, as they do not exist in isolation (Malik & Yusof, ).…”
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