Introduction. The development of modern information and communication technologies, advanced methods of processing and exchanging information aligns with market economy conditions. The possibilities for obtaining information through updated accounting systems are expanding, new methods of information storage using cloud technologies are being applied, and the digital economy sector, including e-commerce, is growing rapidly. Therefore, assessing the level of market digitization and its impact on the accounting system is of great importance for business development.
Purpose. The aim of the article is to investigate the dynamics of the domestic and international information and communication technology market in the context of digitization and to assess their impact on the development of electronic accounting and information systems.
Methods. The study employs general scientific and other methods, including statistical, logical, comparative analysis, and correlation.
Results. The study highlights the features and advantages of implementing modern information and communication technologies for business information support, analyzes the dynamics and structure of the use of these technologies in the EU countries and Ukraine, proves the leading role of enterprise resource planning systems (ERP) in establishing electronic accounting and information systems, and evaluates their significance for accounting support of business.