2023
DOI: 10.48550/arxiv.2301.13414
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Incentive Compatibility in the Auto-bidding World

Abstract: Auto-bidding has recently become a popular feature in ad auctions. This feature enables advertisers to simply provide high-level constraints and goals to an automated agent, which optimizes their auction bids on their behalf. These auto-bidding intermediaries interact in a decentralized manner in the underlying auctions, leading to new interesting practical and theoretical questions on auction design, for example, in understanding the bidding equilibrium properties between auto-bidder intermediaries for differ… Show more

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