2017
DOI: 10.14236/ewic/hci2017.12
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Industry Ideals Barriers in Using Alternative Privacy Policies

Abstract: While privacy policies were developed with the aim of helping users understand their participation in the data economy, they often fail to serve this purpose. Highly complex and extensively lengthy policies have resulted in extremely low levels of user interest and engagement, leading to the users being unaware of the personal data exchange they are involved in. There is an increasing interest in industry to shift from this pattern and move towards alternative models of privacy policies that are more engaging … Show more

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