“…In reviewing IT academic literature, one finds that a wide range of firm‐level factors have the potential to enable IT adoption, including those relating to a firm's technological opportunism, technological orientation, organizational innovativeness, technology portfolio and absorptive capacity (Tsikriktsis et al , 2004), or factors related to top management support, organization culture, and characteristics of IS professionals (Tarafdar and Vaidya, 2007). As for e‐learning adoption specifically, the organizational factors highlighted refer either to firm's characteristics such as size, sector, industrial relations system (unions) and single or multi‐location establishment (Nisar, 2002), or to employees' characteristics such as level of education, rank of position, gender, competencies (computer and internet self‐efficacy, cognitive absorption) (Cheng, 2011; Nisar, 2002).…”