In recent years, the Content-Centric Networking (CCN) has attracted much attention from the global Internet experts; in particular, it has demonstrated the outstanding effect on the application in the field of Internet of Things (IoT). At present, the routing technique of ICN is subjected to the dynamic change of network environment with the development of mobile Internet. Therefore, this paper proposes an Intelligent CCN routing strategy based on Bacterial Quorum pattern (ICBQ). The ICBQ tries to simulate the behaviors of bacteria, including quorum sensing and adaptive chemotaxis. Meanwhile, the quorum sensing can obtain the parameter information on bandwidth, delay, and error rate to facilitate the subsequent forwarding of packets. The adaptive chemotaxis can select the optimal interface to forward the packets through the information measurement. The simulation is driven based on the real Netflix dataset over the GTS network topology, and the experimental results show that the proposed ICBQ has better performance in terms of routing success rate, routing delay, load balance, and energy efficiency.