Issues faced by Apple Inc in smart phones industry

Abstract

Purpose: This case suggests the development of financial reporting of Apple Inc. in comparison with the industry over the period of 2004 to 2013. This study is helpful for different field of researchers e.g., management, technology, etc. Apple Inc. was found in 1976 by Steve Jobs. In 2007, Apple introduced smart phones and iOS and was the pioneer in this industry. But after the rising competition in this industry Androids snatched the market share from the Apple. ISSN 2162-3082 2014 www.macrothink.org/ijafr 51 Methodology: This study illustrates the reasons and the current performance of the company in the industry. The performance has been measured through actual financial data and through various financial techniques. International Journal of Accounting and Financial ReportingFindings: This study has found that the company is losing share in the market because of the features in its products whereas the features offered by other competitors are relative consumer friendly and according to their demand.Suggestions: To retain the market share Apple should offer more products that are more affordable for the consumers.

Direct and Indirect Implications of the COVID-19 Pandemic on Amazon’s Financial Situation

“…More interestingly, various earlier scholars applied DuPont Analysis as a "drillingdown" approach to analyze financial performance for a single company as case study research (e.g., Biogen Inc. was analyzed by Wright 2017; the Coca-Cola company was explored by Gardner et al 2011; Apple Inc. was examined by Latif et al 2014; Jordanian Arab commercial bank was evaluated by Almazari 2012). Therefore, we analyzed Amazons' financial performance with the application of Dupont analysis as case study research.…”