Key Features of E-Tailer Shops in Adaptation to Cross-Border E-Commerce in the EU

Strzelecki, Artur

doi:10.3390/su11061589

Cited by 17 publications

(11 citation statements)

References 38 publications

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“… Ding et al (2017) pointed out that the development of cross-border e-commerce will continue to face obstacles such as cultural differences between countries, consumer behavior, laws and regulations, product and marketing issues, payment conditions, and logistics restrictions. Strzelecki (2019) studied the characteristics required to accurately identify customer needs when e-tailers provide services to customers. The willingness to repurchase can reflect the subjective probability of consumers buying from the same store repeatedly ( Wu et al, 2014 ).…”

Section: Literature Reviewmentioning

confidence: 99%

A study of cross-border E-commerce research trends: Based on knowledge mapping and literature analysis

Chen

Song

et al. 2022

Front. Psychol.

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As a result of the trend toward economic globalization, the vigorous development of cross-border e-commerce has attracted many scholars to study this field, involving many related fields, such as consumer behavior, advertising, information systems, and supply chain management. Throughout the existing literature, it can be found that most of the research focuses on certain influencing factors of the development of cross-border e-commerce, and there is no systematic and macro- overview of the development trend of research in this field in recent years, nor the integration and analysis of keywords. Given that the research in the field of cross-border e-commerce is fragmented to a large extent, to effectively explore the research trend in this field, we must understand the current situation of cross-border e-commerce. Systematic bibliometric analysis can solve this problem by providing publishing trends and information on various topics. Therefore, based on the scientific database web, this study collected 198 references related to cross-border e-commerce from 2016 to 2021, briefly introduced the current situation and development trend of cross-border e-commerce, visually analyzed and refined the journals, authors, research institutions, countries, publication years, keywords, citations of academic publications in this field, and other key information, and summarized the development trend and path of CEBC in the existing research. It is helpful for researchers to solve the current research gap, understand the future research direction in this field, and help academia establish a strict knowledge system.

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Section: Literature Reviewmentioning

confidence: 99%

A study of cross-border E-commerce research trends: Based on knowledge mapping and literature analysis

Chen

Song

et al. 2022

Front. Psychol.

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“…Nowadays, browsers such as Firefox (v 64þ) and Chrome (v 71þ) alert consumers, if the online store does not use HTTPS encryption (Strzelecki, 2019). In this way, browsers' producers force online stores to provide SSL certification.…”

Section: Security As Secure Sockets Layer Certificate and Https Encryptionmentioning

confidence: 99%

Consumers’ security and trust for online shopping after GDPR: examples from Poland and Ukraine

Strzelecki

Rizun

2020

DPRG

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Purpose This paper aims to consider the question of changes brought to consumers’ trust and security issues by the implementation of the General Data Protection Regulation (GDPR) in electronic commerce. Design/methodology/approach Online shopping policies in Poland and Ukraine are compared from the perspective of four factors as follows: application of terms of service and privacy policy, usage of online payment systems, presence in price comparison engines and grade of secure sockets layer security certificates. Comparison is conducted within the framework of three research questions (complemented by eight hypotheses) set to reveal whether: policies of personal data protection and server security for online stores in both countries are the same; all online stores in both countries obey the existing e-commerce rules; e-commerce policies in the two countries differ significantly. The sample for analysis contains 40 Polish and 40 Ukrainian online stores, representing four industries, namely, electronics, entertainment, fashion and goods for children. Findings The research allowed to reveal major differences in the privacy policy of the two countries, caused, mainly, by the absence of GDPR in Ukraine. It also disclosed much stronger cooperation of online stores and price comparison engines in Poland compared to Ukraine. At the same time, research results allow to state that server security in both countries is on the same rather high level and that online stores use transparent and safe methods of online payment. Research limitations/implications This research opens a way to other, expanded observations which will include more countries and larger scopes of data. Its main limitation is that GDPR influence is only studied in two countries, not in all countries where it is implemented. Originality/value This research contributes from security and trust perspectives by analyzing the situation in two countries as follows: the EU member (Poland) and a non-EU country (Ukraine). The value of exploring the situation of Ukrainian e-commerce consists of understanding how online stores function without implementing the GDPR. Observation of shopbots application allows drawing an important conclusion of the necessity for online stores to cooperate with such services. It was also revealed that consumers’ trust in both countries depends a lot on the payment methods applied by an online store and on the ease of use of these methods.

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“…A novel platform architecture to improve the pluggability of e-commerce services was proposed and checked on the example of a trade compliance service for cross-border retail [51]. Study on cross-border e-commerce in European environment and description of its current status emphasise how e-tailers should be prepared for sustainable cross-border e-commerce in the EU [52].…”

Section: B Cross-border E-commercementioning

confidence: 99%

Content Delivery Networks in Cross-border e-Commerce

Strzelecki¹

2020

IJACSA

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Cross-border e-commerce has been growing in recent years. Purchasing goods from abroad is getting easier due to global deliveries, well-known payment methods and decreasing language barriers. Content Delivery Network (CDN) is a technical solution. Deploying CDN for cross-border e-commerce can improve performance and consumer experience. In this paper, four sets of cross-border online stores, containing together 57 e-commerce stores, are examined. Each set is a group of online stores operating in many European markets with different Domain Name System (DNS) settings. Two sets use Cloudflare CDN and its DNS server. Other two sets use country DNS server settings without CDN. Results show that DNS lookup time significantly decrease for cross-border users when online stores are using a CDN, improving overall website time load. Increase of speed for resolving domain names is on average from 40ms to 5ms. No significant improvement was observed for user in the same country location.

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Key Features of E-Tailer Shops in Adaptation to Cross-Border E-Commerce in the EU

Cited by 17 publications

References 38 publications

A study of cross-border E-commerce research trends: Based on knowledge mapping and literature analysis

A study of cross-border E-commerce research trends: Based on knowledge mapping and literature analysis

Consumers’ security and trust for online shopping after GDPR: examples from Poland and Ukraine

Content Delivery Networks in Cross-border e-Commerce

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