Proceedings of the International Conference of Social Science 2019
DOI: 10.4108/eai.21-9-2018.2281128
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Keywords, Lexical Cohesive Devices and the Impact of Search Engine Result for Tour Websites

Abstract: Content and some elements related to a website are important parts for the website. However, the owners of the website sometimes are not aware of the content and those elements that actually could attract the reader. This study aims to describe the lexical cohesive devices supporting the keywords in the website domain, website title, meta keyword, meta description, heading, content, links, and image title. The data used were words, phrases, clauses and sentences found in the websites. In collecting the data, k… Show more

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“…Dilihat dari segi praktis, koherensi secara leksikal lebih berpengaruh terhadap perkembangan website dibandingkan dengan koherensi secara gramatikal. Hal ini dapat diketahui dari penerapan reiteration dan collocation pada konten website yang berkaitan hingga pada aspek internal website (Rajistha, Claria, Warmadewi, & Susanthi, 2018). Namun mekipun demikian, koherensi secara gramatikal tidak bisa dipandang tidak memberikan dampak terhadap perkembangan website.…”
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“…Dilihat dari segi praktis, koherensi secara leksikal lebih berpengaruh terhadap perkembangan website dibandingkan dengan koherensi secara gramatikal. Hal ini dapat diketahui dari penerapan reiteration dan collocation pada konten website yang berkaitan hingga pada aspek internal website (Rajistha, Claria, Warmadewi, & Susanthi, 2018). Namun mekipun demikian, koherensi secara gramatikal tidak bisa dipandang tidak memberikan dampak terhadap perkembangan website.…”
unclassified