Lake Wellness — a practical example of a new service development (NSD) concept in tourism industries

Konu, Henna; Tuohino, Anja; Komppula, Raija

doi:10.1177/1356766709357489

Cited by 67 publications

(42 citation statements)

References 16 publications

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“…Ulrich & Eppinger (2008) suggest an explanation that a product (or service) concept should be only approximate description of the technology producing, working principles and may define form of the product (or service providing). According to Konu et al (2010), for the service company staff a new service concept might mean not only the determination but also a more specific definition of the procedures' circuit in the customers servicing processes. It is a short description of some service product possibility to satisfy a customer's needs.…”

Section: A Methodological Aspect Of New Service Conceptualisationmentioning

confidence: 99%

Systematic Approach to A New Service Ideas Conceptualisation: Quantitative Decision Making

Drejeris

Drejerienė²

2017

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Contradictory opinions about some stages in a new service development cause many uncertainties, especially when transferring actions of theoretical implementation into practice. Such ambiguities are particularly typical for the process of conception formation, also evaluation and service system creation. The aim of the paper is to provide a justified model of new service concept(s) formation, its assessment and service system (new service technology) designing. Because of the lack of data about service concept formation, reference was also made to the sources of information about product concept creation. Scientific information on the issues of concept formation was analysed (systematised, structured and synthesised basing on sparse works of other authors) after being assessed in terms of logic and integrity, availability and practical appropriateness for service business. Research findings are used to develop a process model. It consists of the following main components: determining the purposefulness of new service development, concepts designing, concepts assessment according to two different sets of criteria, decision making about service system designing (new service technology designing). Application of the proposed model will show a real ways for the formation of new service concepts. Flexible construction of the model allows reducing time needed for the evaluation and implementation a new service.

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Section: A Methodological Aspect Of New Service Conceptualisationmentioning

confidence: 99%

Systematic Approach to A New Service Ideas Conceptualisation: Quantitative Decision Making

Drejeris

Drejerienė²

2017

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“…Some widely-recognised wellness activities are spa, massage, beauty/ body care, consumption of healthy food, and physical exercises (Chen, Prebensen, & Huan, 2008;Hjalager & Konu, 2011;Lee & King, 2008;Mak, Wong, & Chang, 2009;Smith & Kelly, 2006a). Nature tourism, ecotourism and community tourism (Gonzales et al, 2001), pilgrimage (Devereux & Carnegie, 2006), yoga (Lehto, Brown, Chen, & Morrison, 2006), New Age tourism (Pernecky & Johnston, 2006, p. 37), medication and spiritual retreat (Kelly, 2010;Smith & Kelly, 2006a;Voigt, Brown, & Howat, 2011), outdoor activities and sports (Konu, Tuohino, & Komppula, 2010;Pechlaner & Fischer, 2006;Rodrigues et al, 2010) are also advocated in this category.…”

Section: Health and Wellness Tourismmentioning

confidence: 96%

A Cultural Perspective of Health and Wellness Tourism in China

Huang

2014

Journal of China Tourism Research

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Health and wellness tourism has experienced fast growth during the last two decades. The aging population and severe pollution in China make the wellness industry even more attractive. However, there has been limited academic research in this area. This paper aims to explore the key features of Chinese wellness tourism through a case study in Bama, Guangxi Autonomous Region. The paper argues that the behaviours of Chinese wellness tourists are greatly influenced by the traditional Chinese wellness culture. Being in nature, doing moderate exercise in nature, and appropriate diet are the key activities for the wellness tourists in Bama. While these activities are also practised in daily life back home, the tourists believe that the best results from these practices can be achieved in Bama. The traditional beliefs in health and new scientific discovery about the Bama county as a longevity place have together contributed to the current behaviours of wellness tourists. Practical implications are also suggested.

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“…Such positioning implies wellness is a mid-to upmarket service (Pesonen & Komppula, 2010;Puczkó, 2012). Accordingly, wellness is perceived as a luxury (Konu, Tohino, & Komppula, 2010) and an expensive experience (Puczkó, 2012). In some instances, such branding is purposeful, as in the case of the international Healing Hotels of the World group, which positions itself as an exclusive, high value-added accommodation.…”

Section: Wellness Tourismmentioning

confidence: 99%

Entrepreneurial Approaches to Rural Tourism in the Netherlands: Distinct Differences

Brooker

Joppe

2014

Tourism Planning & Development

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Rural entrepreneurship is a nebulous concept, due in part to minimal research and primary focus on inherent lifestyle characteristics of rural entrepreneurs. Set in a context of wellness tourism in rural areas of the Netherlands, our research examined a nascent farm spa franchise, currently operating on three farms, to illustrate three different dimensions of entrepreneurship. We employed the anthropological concept of liminality to frame the pull of wellness tourism itself and its application to the three identified forms of entrepreneurshipimitation, liminal entrepreneurship and visionary entrepreneurship, each of which were evident by different individuals within the farm spa franchise.

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Lake Wellness — a practical example of a new service development (NSD) concept in tourism industries

Cited by 67 publications

References 16 publications

Systematic Approach to A New Service Ideas Conceptualisation: Quantitative Decision Making

Systematic Approach to A New Service Ideas Conceptualisation: Quantitative Decision Making

A Cultural Perspective of Health and Wellness Tourism in China

Entrepreneurial Approaches to Rural Tourism in the Netherlands: Distinct Differences

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