“…The UV–Vis absorption spectra of these DSPs are dominated by a low energy band with a maximum around λ max = 400 nm for the DSPs 10 , 11 , 12 , 13 , 14 , only compound 9 without ortho ‐substitution around the amino group absorbs with a red shifted maximum at λ max = 442 nm in cyclohexane. Similar to other quadrupolar distyrylpyrazines, increasing solvent polarity (cyclohexane to ethanol) has only minor effect on the absorption spectra of 10 , 11 , 12 , 13 , 14 (Δλ ≤ 10 nm), only the absorption maximum of 9 is shifted about Δλ = 21 nm (Δν̃ = 1026 cm –1 ) to the red. The maximal solvatochromic shift is reached in dichloromethane and inverts for all compounds to a negative solvatochromism in more polar solvents.…”