Linking supply chain quality integration with mass customization and product modularity

Abstract

Supply chain quality management has received increasing attention from researchers and practitioners in recent years. However, the knowledge about the effects of a manufacturer's design and production capabilities on supply chain quality management is limited. In this study, we propose a model to investigate the effects of mass customization and product modularity on supply chain quality integration (i.e. internal, supplier, and customer quality integration) and the impact of supply chain quality integration on competitive performance. We use data collected from 317 manufacturers to empirically test the research model. The results show that mass customization and product modularity directly improve internal quality integration, and product modularity also improves internal quality integration indirectly through mass customization. Product modularity improves supplier quality integration directly, and both mass customization and product modularity improve supplier quality integration indirectly through internal quality integration. Mass customization improves customer quality integration both directly and indirectly through internal quality integration, and product modularity improves customer quality integration indirectly through mass customization and internal quality integration. We also find that supplier quality integration directly enhances competitive performance, and internal quality integration enhances competitive performance both directly and indirectly through supplier quality integration.

Design Colaborativo e Customização em Massa: uma Interseção de Conceitos Através da Revisão Bibliográfica Sistemática

“…No entanto, devido aos seus recursos limitados e baixo orçamento, as atuais empresas da OKP, que hoje em dia dispõem seus produtos na internet, podem não identificar e analisar os requisitos do cliente com precisão e eficácia, nem sequer pagar a despesa de um processo de design do produto mais complexo. É uma necessidade para eles superar essas falhas adotando métodos inovadores de forma efetiva (Zheng et al, 2017a) Zhang, M. et al (2017 discorre sobre como a modularidade do produto também motiva a empresa a se comunicar com os seus fornecedores sobre considerações de qualidade e mudanças de design e envolver fornecedores no design e melhoria de produtos porque os módulos devem ser combinados com outros componentes que não necessariamente vêm do mesmo fornecedor. A modularidade do produto permite que os participantes do processo de design cooperem para resolver problemas de conflito e qualidade padronizando as interfaces entre módulos, melhorando a integração de qualidade interna.…”

“…A modularidade do produto permite que os participantes do processo de design cooperem para resolver problemas de conflito e qualidade padronizando as interfaces entre módulos, melhorando a integração de qualidade interna. Por isso, também aumenta a integração da qualidade do fornecedor indiretamente através da integração de qualidade interna (Zhang, M. et al, 2017).…”

An Empirical Study on the Manufacturing Firm’s Strategic Choice for Sustainability in SMEs

“…However, there is no clear and common agreement on the definition of flexibility [53]. Zhang et al [54] define flexibility as the organization's ability to meet an increasing variety of customer needs without excessive costs, time, or performance losses. Correa [55] also defines flexibility as an interface between the system and the external interface.…”

“…Our firm can change quantity of the customer's orders 0.702 SCF2 Our firm can change delivery times of orders placed with the customer 0.778 SCF3 Our firm can change the production volume 0.874 SCF4 * Our firm can change the delivery schedules to meet changing customer requirements Supply chain agility [54,66] (Cronbach's α = 0.907)…”

The impact of modular designs on new product development outcomes: the moderating effect of supply chain involvement

“…Given suppliers' specialized and tacit know-how of product designs, materials, and technologies, their early involvement facilitates joint decisions on the design of modular components and interfaces (Salvador, 2007, Zhang et al, 2017, Petersen et al, 2005. Suppliers can forecast technology trends, anticipate possible problems ahead, identify advantages and risks of product configurations, and conduct additional tests for potential problems for product specifications to achieve better product modularity performance (Danese andFilippini, 2013, Mikkola andSkjott-Larsen, 2004).…”