Local Community Involvement in Tourism: A Content Analysis of Websites of Wildlife Resorts

Abstract

Over the years, views on tourism have changed from pleasure seeking activity to a mere economic activity. Today, tourism is the major source of income and economic activity for developing countries. It generates employment, foreign exchange earnings, and also supports in development of infrastructure of the destination. Tourism may also have potential in addressing socio economic issues through sustainable tourism development. Local community participation in tourism activities has also become one of the major principles of sustainable tourism. Tourism is a people oriented industry and its major functions depend on human resources. Tourism is a major source of employment and it has all the capabilities in contributing towards the livelihood of the local community by providing employment and involving them in all kinds of tourism activities. The major objective of the study is to find out how local communities are involved in various activities and practices adopted by resorts for the development of the local community. The scope of the study is confined to wildlife resorts. Percentage analysis is used to analyze the data.

Penta Helix Communication Model Through Community Based Tourism (Cbt) for Tourism Village Development in Koto Sentajo, Riau, Indonesia

“…Many studies have shown that tourism development can create jobs and increase people's income. Tourism is a significant source of income and economic activity in developing countries (Nagarjuna, 2015). Tourism can create a market for local producers and protect people's cultural heritage (Fan et al, 2018;Sinclair-Maragh, 2017).…”

“…In this case, the local community plays a vital role in tourism development because it can increase trust in the tourism industry. Local communities' involvement is essential because the community's decision-making will encourage a sense of belonging and have the same goals (Nagarjuna, 2015). Even the theory of tourism competitiveness explains that the population's welfare is the primary basis for a destination's success (Perles-Ribes et al, 2020).…”

“…In anticipating the problem, sustainable tourism development needs to consider communication that can sustainably foster local communities. Therefore, mentoring is required to identify which communities are active in tourism activities (Nagarjuna, 2015). Communication activities in marketing tourism destinations require effective communication through optimal management .…”

“…The tourism industry can affect economic and community development (Fan et al, 2018;Strydom et al, 2019). Tourism can also contribute to economic growth and increase community sources of income, both directly and indirectly (Ali, 2018;Nagarjuna, 2015). Even tourism has contributed to fighting economic inequality (Giampiccoli, 2020).…”

The Impact of Community Conflict on Tourists’ Behaviour in Sri Lanka: A Case of Madunagala Hot Spring Area

“…The success of tourism development always depends on the goodwill and the cooperation of the local community (Nagarjuna, 2015). Ashley and Roe (1998) have discussed the local community's involvement in the tourism industry.…”