Location-based advertising: a systematic review, integrative framework, and future research Agenda

Aggarwal, Radhika; Mittal, Sanjiv; Dhingra, Sanjay

doi:10.1080/17489725.2024.2341632

Journal of Location Based Services

2024

DOI: 10.1080/17489725.2024.2341632

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Location-based advertising: a systematic review, integrative framework, and future research Agenda

Radhika Aggarwal,

Sanjiv Mittal,

Sanjay Dhingra

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Location-based advertising: a systematic review, integrative framework, and future research Agenda

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References 109 publications

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