2013
DOI: 10.7287/peerj.preprints.8v2
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Magic Strategies: the basic biology of multilevel, multiscale, health promotion

Abstract: A survey of the cultural psychology and related literatures suggests that Western biomedicine's fascination with atomistic, individual-oriented, interventions is a cultural artifact that may have little consonance with complex, subtle, multiscale, multilevel, social, ecological, or biological realities. Other cultural traditions may, in fact, view atomistic strategies as inherently unreal. A contrary perspective -similar to that of health promotion -implies that the most effective medical or public health inte… Show more

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