Management Education for the Authenticity of Salespersons on Consultative Selling Competence: The Role of Customer Orientation

Lim, Jinhwan; Park, Min Jae

doi:10.2139/ssrn.4674538

2023

DOI: 10.2139/ssrn.4674538

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Management Education for the Authenticity of Salespersons on Consultative Selling Competence: The Role of Customer Orientation

Jinhwan Lim,

Min Jae Park

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Management Education for the Authenticity of Salespersons on Consultative Selling Competence: The Role of Customer Orientation

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