Methodology for Assessing the Investment Attractiveness of an It Company Through Stock Indices and an Integral Indicator of Investment Attractiveness

Kolyada, K.; Pulina, T.; Nechayeva, Iryna A.

doi:10.32702/2306-6814.2018.19.41

Investytsiyi: Praktyka Ta Dosvid

2018

DOI: 10.32702/2306-6814.2018.19.41

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Methodology for Assessing the Investment Attractiveness of an It Company Through Stock Indices and an Integral Indicator of Investment Attractiveness

K. Kolyada¹,

T. Pulina²,

Iryna A. Nechayeva³

Abstract: Невирішеною частиною проблеми оцінювання інвестиційної привабливості є урахування сфери діяльності підприємства, що особливо актуальним є для компаній, що функціонують у глобальному ІТ-середовищі. АНАЛІЗ ОСТАННІХ ДОСЛІДЖЕНЬ І ПУБЛІКАЦІЙ Серед авторів, сферою інтересів яких є питання підвищення ефективності інвестиційної діяльності, у УДК 65.330.1

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Investment attractiveness of the enterprise: the essence and features of assessment

Kremen¹,

Kremen²,

Akulinina³

2019

Econ. Fin. Law

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The article is devoted to the study of the nature, approaches to classification and fundamental factors of the investment attracti-veness of the enterprise. A prerequisite for ensuring a sustainable and competitive development of enterprises is the access to invest-ment resources and the ability to attract them, taking into account the investment attractiveness of enterprises. The purpose of the paper is to determine the essence of the investment attractiveness of the enterprise and its features from the standpoint of assessing the investment attractiveness of the enterprise in the current economic conditions in Ukraine. It is grounded that investment attractiveness is a complex concept because it reflects the opinion of a certain group of investors regarding the risk ratio, profitability ratio and value of financial resources of the enterprise, as well as represents a set of certain objective features, properties, means and capabilities of the economic system that determines the potential payment demand for investment. The main classification features of the investment attractiveness of an enterprise are the following: the position of the valuation entities, the type of investor, time horizon, the approach to the valuation and the purpose of the valuation. An important condition for the existence of the enterprise is the ability to determine a number of qualitative characteristics of the influence of the internal and external environment on the overall level of financial condition of enterprises and the efficiency of use of enterprise resources. Analysis of existing methodological approaches to the analysis of the assessment of the investment attractiveness of the enterprise indicates the feasibility of applying the methodology of integrated assessment of investment attractiveness of enterprises, taking into account the type of activity, the main risks of a particular industry, cost structure and features of formation of profit of the enterprise.

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Investment attractiveness of the enterprise: the essence and features of assessment

Kremen¹,

Kremen²,

Akulinina³

2019

Econ. Fin. Law

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Multifactor Evaluation Model of Investment Attractiveness of an Enterprise

Oboladze

Nechayeva

2020

Scientific Bulletin of Mukachevo State University Series “Economics”

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The analysis of investment attractiveness is important for investors, because this indicator minimise investment mistakes. There are many methods for assessing the investment attractiveness of enterprises, but there is no single universal generally accepted model. The aim of the research is to improve the existing models. The disadvantage of existing models is the emphasis on financial indicators, such as profitability, liquidity, asset turnover, etc., without taking into account the factors of investment attractiveness of a country and region, as well as indicators of attractiveness and dynamics of an enterprise. It is necessary to begin with the assessment of macro-parameters, and then proceed to the analysis of indicators that are directly related to the activities of an enterprise for a comprehensive, objective assessment. The novelty of the article is the development of a multifactor model for assessing the investment attractiveness of the organisation of any form of ownership, taking into account the characteristics of the state, region and industry, as well as a system of economic and non-economic indicators. Research of such indicators as: stability of the political situation in the country, national level of labour migration, stability of state currency, level of education and security in the region, ease of doing business, level of official salary, as well as indicators of financial condition of an enterprise, level of business reputation, make the technique complete and multiparameter. Also, the proposed set of indicators creates a universal method of assessing the investment affiliation of an enterprise. The methodology can be applied regardless of the form of ownership of the organisation, size and scope of activity. The method is described by the rating method for more objectively assess the investment attractiveness of enterprises. The scoring system of indicators facilitates the interpretation of the results

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Methodology for Assessing the Investment Attractiveness of an It Company Through Stock Indices and an Integral Indicator of Investment Attractiveness

Cited by 2 publications

References 0 publications

Investment attractiveness of the enterprise: the essence and features of assessment

Investment attractiveness of the enterprise: the essence and features of assessment

Multifactor Evaluation Model of Investment Attractiveness of an Enterprise

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