“…Similarly, at the algorithmic level, one may attempt to reduce power consumption using, for example, operation strength reduction on power hungry operations, such as multiplication. A recent case study illustrates the results of applying one of such transformations --specifically, "multiplications" substituted by "adds" and "shifts" --to fourteen DCT algorithms, considering standard-cell implementations [PoKi97]. Interestingly, in all cases the overall power consumption has actually increased as a result of the transformation --in half of the cases it actually increased by more than 40%.…”