“…Additionally, in a situation as this, data aggregation is supported by the Mindscape Theory, too, that suggests intercultural and intracultural heterogeneity (e.g. Dockens, 2009;Fatehi et al, 2015;Gammack, 2002;Hatt, 2009;Hentschel and Sumbadze, 2002;Maruyama, 1980Maruyama, , 1992aMaruyama, , 1992bMaruyama, , 1994Maruyama, , 1995Maruyama, , 1999Maruyama, , 2004Yolles and Fink, 2009). The Mindscape Theory proposes that there are individuals in each culture, who have similarities with some people in their own or other cultures.…”