“…The preparation starts, therefore, with the dilithiation of 2,5-dibromotoluene with t-BuLi at -78 8C, followed by reaction with dry ice and subsequent acidification, leading to the introduction of the two carboxyl groups. [8] The resultant 2-methylterephthalic acid (3) is esterified, [9] then side-chain brominated with NBS, to produce dimethyl 2-bromomethylterephthalate (4). [9,10] Compound 4 is then subjected to treatment with aqueous Na 2 SO 3 , in the presence of Bu 4 NBr as catalyst, in a process of nucleophilic replacement of bromine by a sulfonate anion.…”